Cartier will launch La Panthère, a new fragrance for women, in March. The panther has been Cartier's symbol since 1914 and frequently appears in Cartier jewelry designs. La Panthère will be fronted by model Erin Wasson.
The fragrance is described as a sensual floral; I will update with notes when I can. The juice is apparently not related to Panthère de Cartier, a discontinued fragrance from the 1980s.
Cartier La Panthère will be available in 30, 50 and 75 ml Eau de Toilette.
Update: Style.com says La Panthère is a “feral floral” with notes of gardenia, musk, and chypre; Prime Beaute says the notes are rhubarb, strawberries, dried fruit, apple, apricot, gardenia, musk and chypre.
Another update: see a review of La Panthère.