Jo Malone Sakura Cherry Blossom ~ new fragrance

Jo Malone Sakura Cherry Blossom

Jo Malone will launch Sakura Cherry Blossom, a new limited edition fragrance for women, in March. Sakura Cherry Blossom was developed by perfumer Christine Nagel, and celebrates the time “when the cherry tree is in full bloom against the spring sky”.

…an exquisite interpretation of cherry blossom, bringing it to life with layers of rose, and mimosa accented with the freshness of bergamot and mandarin. The result is a powdery fragrance, contrasted by a base of musk and woods.

Jo Malone Sakura Cherry Blossom will be available in 30 and 100 ml Cologne. (via luxuryclubthailand, with thanks to samsam123 for the link!)

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21 Comments

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  1. turbovivi
    Posted on 3 February 2011

    Powdery sounds nice.

    • Posted on 3 February 2011

      If not too sweet…that’s my complaint about most Sakura scents, they smell like cherry jam.

  2. nereis
    Posted on 3 February 2011

    We’ll see if the great Christine Nagel could save this from all the dreadful cherry blossom scents out there…

    • Posted on 3 February 2011

      Maybe! This one might be Asia-only, so perhaps I ‘ll never know.

      • hongkongmom
        Posted on 3 February 2011

        Yay, finally I can help out!!(maybe)

        • Posted on 4 February 2011

          Sounds now like it will launch in the west, but not until May. So you must tell us what it’s like!

  3. fleurdelys
    Posted on 3 February 2011

    Rose, mimosa, and powdery sound good to me. I’ve been very disappointed with other attempts out there at a “cherry blossom” fragrance. Really, the blossoms have no scent at all, and what they come up with usually smells more like cherry cough syrup. Here’s hoping – I look forward to a test!

    • Posted on 3 February 2011

      Some cherry blossoms do have scent — but yes, most cherry blossom perfumes smell like cherries, not cherry blossoms.

      • Dolly2
        Posted on 3 February 2011

        I often wondered that. Thanks for the clarification since everything I’ve smelt with cherry blossoms smells nothing like cherry and now I know why.

      • fleurdelys
        Posted on 3 February 2011

        I didn’t know that! The flowers of the Japanese cherry trees I grew up with smelled like nothing – but it was a nice nothing. Maybe of the fresh spring air that surrounded them…

  4. Dolly2
    Posted on 3 February 2011

    You know, powdery fragrances can be a hit or miss with me. It depends on how powdery it is.

  5. malijo789
    Posted on 3 February 2011

    What exactly does mimosa smell like? I wore a perfume with mimosa in it the other day, and it smelled kinda weird, like an orange creamsicle. Is that the mimosa?

  6. Posted on 3 February 2011

    Gees, Nagel’s been busy. I’ve been wearing ICONOfly’s Attache-Moi the past week (quite good, by the way), which was composed by Nagel and Lapouza. And now there are all these Jo Malone releases with her name attached. One wonders whether her gift for production can be that prolific. Perhaps, with ample staff and facilities, it’s not so difficult to develop numerous creations in a short span.

  7. smellerbee
    Posted on 3 February 2011

    This sounds quite nice to me – Jo Malone always has very pretty limited edition scents so I look forward to this one.

  8. PekeFan
    Posted on 3 February 2011

    I’d love a cherry blossom fragrance that didn’t remind me of cough syrup.

  9. sedona
    Posted on 4 February 2011

    I do not like sweet florals or powdery scents. I just got a bottle today and it is a very crisp, clean, fresh scent. It is modern, not an old lady floral, more in line with Pear and Freesia, but less sweet. There is a nice fruitiness to it, which I like. While light, it is not faint nor overpowering. I love Pomegranate Noir, White Mint and Jasmine and Agave and Cacao which are all quite different. I also have the heavier Amber and Ginger, the Pear and Freesia and the Lotus Blossom, which I combine with other scents. I think JM’s Cherry Blossom will become a summer favorite

  10. Posted on 5 February 2011

    How very L’Occitane.

  11. zeph
    Posted on 11 February 2011

    I have been looking forward to this new fragrance for a while (I love Sakura and Japanese culture), and finally I went to the store and had a sniff on paper today. It is lovely – light, floral, feminine, clean. But it somehow reminds me of Dior’s Miss Dior Cherie Blooming Bouquet, which I already have.

  12. APassionateJourney
    Posted on 24 February 2011

    I’ve recently become obsessed with researching the Jo Malone scents. I’m going to test them when my Nordstrom gets the A*Men Pure Havane in stock so I don’t make two trips :) .

  13. Na
    Posted on 19 April 2011

    I got a decant of this one but I sadly dropped and broke the bottle after two tries. =(
    From the two trials, I can say that the scent is pretty but not that unique. I can’t exactly name the fragrance but I think I’ve smelled it elsewhere.
    Another thing is that its lasting power is amazingly low. It is a faint scent to begin with and it’s just not detectable after an hour or so. (Even breaking the 10ml bottle in my room didn’t overwhelm my room so much.)

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