Celine Dion Pure Brilliance ~ new perfume

Celine Dion Pure Brilliance fragrance

Celine Dion will launch Pure Brilliance, a new fragrance for women, in September.

The "warm, optimistic" fruity floral was developed by perfumer Harry Fremont, and features notes of of pear, apple, green leaves, freesia, honeysuckle, muguet and blonde woods.

Celine Dion Pure Brilliance will be available in 15, 30 and 50 ml Eau de Toilette. (via wwd)

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18 Comments

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  1. pyramus says:

    “Optimistic”?

    I’m speechless.

    • Robin says:

      They are optimistic that CD fans will buy it?

  2. Evil Emma says:

    Anyone else getting a look of disdain from Celine in this ad copy? It’s like she’s saying, “Buy my fragrance or you are dead to me!”

  3. monkeytoe says:

    Celine Dion Pure Brilliance!?! As opposed to what? Impure Brilliance? Sullied Brilliance? The name sounds like the utterance of a copywriter after a severe blow to the head.

    • miss kitty v. says:

      “Pure Brilliance” as in, “The pure brilliance of the triumph of marketing and big names over taste and quality.” ;)

    • Lucy says:

      Ahhh! Sullied Brilliance. ROFL

  4. dollydagger says:

    It seems to be a bad day for naming new perfumes (see Lola V). LOL

  5. parfumliefhebber says:

    My first thought was Wanted from Helena Rubinstein.

    • Robin says:

      Why?

      • parfumliefhebber says:

        The picture and the colors.

        • Robin says:

          Oh, gotcha! Yeah, I can see that.

  6. Philippe says:

    How can a fragrance be optimistic if it has pear and apple?

  7. Baby Mafia says:

    I’ll give it a try. I like works of Harry Fremont

    • Robin says:

      He’s a great perfumer.

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