Guerlain Insolence Blooming ~ new fragrance

Guerlain Insolence Blooming advertGuerlain Insolence Blooming advert perfume bottle

Next spring, Guerlain will launch Insolence Blooming, a new flanker fragrance to 2006′s Insolence for Women. Insolence Blooming follows 2007′s My Insolence.

Insolence Blooming is a “sparkling floral, punctuated with violet, fiery berries and sensual iris”.

Guerlain Insolence Blooming will be available in 50 ml Eau de Toilette. (via moodiereport)

Update: according to Cosmetics Magazine, Insolence Blooming is a collector bottle; the juice is the same as the regular Insolence.

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47 Comments

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  1. RusticDove
    Posted on 13 November 2009

    Fiery berries? Huh? No comprende.

    • Daisy
      Posted on 13 November 2009

      fiery?? as in “on fire?” like berries flambe? or berries with hot pepper? I’m with you Rustic, No comprende.

    • norjunma1
      Posted on 13 November 2009

      Sounds like a euphemism for a…uh…medical condition.

      • Daisy
        Posted on 13 November 2009

        owwwww, fiery berries require penicillin?? ack!

      • norjunma1
        Posted on 13 November 2009

        LOL!

        • Dolly
          Posted on 13 November 2009

          Overload LOL. I need a tissue.

      • boojum
        Posted on 13 November 2009

        They do make ointments for that…

      • bergere
        Posted on 13 November 2009

        Sure! You’ve heard of fiery sickness? This is the skin eruption you get with it!

    • Posted on 13 November 2009

      A new way to refer to pink pepper?

      • Rappleyea
        Posted on 13 November 2009

        HA! You’re probably right – they are called pepper berries.

    • Robin
      Posted on 13 November 2009

      Beats me! Perhaps it’s meaningful in some way, or perhaps they just ran out of adjectives.

    • wendy05
      Posted on 13 November 2009

      it’s a blooming mystery! (sorry for the corny remark.. what can i say, it’s late Friday afternoon over here… )

  2. fleurdelys
    Posted on 13 November 2009

    “Flamin’ berries!” Think I’ll use that as a new interjection.

    • Daisy
      Posted on 13 November 2009

      “Why, bless my Fiery Berries!”

      • Posted on 13 November 2009

        Fiddle-dee-dee, Miss Scarlett!

        If it says “Insolence” anywhere on it, I am staying away. FAR away. Yes, I know I’m prejudiced by the edp… I admit it…

        • miss kitty v.
          Posted on 13 November 2009

          You and me both, Mals. Fiery berries don’t help, either.

          • RusticDove
            Posted on 13 November 2009

            If fiery berries can’t help – nothing can.

    • Robin
      Posted on 13 November 2009

      LOL!

  3. pigoletto
    Posted on 13 November 2009

    Is Insolence Eau Glacee already defunct, or was that an summer LE?

    • Robin
      Posted on 13 November 2009

      Pretty sure that was LE. Never saw it anywhere anyway!

      • pigoletto
        Posted on 13 November 2009

        Neither did I! I wonder if anyone actually managed to sniff it in person.

  4. Nina
    Posted on 13 November 2009

    “Insolence Blooming” reads to me as “Bloomin’ cheek”.

  5. monstabunny
    Posted on 13 November 2009

    There they go again, dragging their own name through the mud. Insolence panders to the light fruit & flowers crowd and I have no objection to their trying to make money, but that fragrance smells like a million others and has zero class. Guerlain has been cheapening their name for some time now. Chanel does better at uniting past and present tastes.

    • pigoletto
      Posted on 13 November 2009

      Chanel don’t flanker everything to death either. They’re one of the few big brands I can think of that could easier trade their name for more money in that arena, but seem to be exercising an awful lot of restraint.

      • Rappleyea
        Posted on 13 November 2009

        I agree. But I think that would be the difference in Chanel being a privately owned company (the Wertheimers) vs. Guerlain now being in the hands of LVMH.

        • Robin
          Posted on 13 November 2009

          Gotta (respectfully!) disagree…Guerlain released more fragrances than Chanel long before LVMH picked them up. Everybody likes to blame LVMH for everything at Guerlain, but I don’t think that holds up to a good examination of their perfume releases over the years.

    • Robin
      Posted on 13 November 2009

      I liked Insolence, I thought it was a really well done scent.

      • scentsappeal
        Posted on 13 November 2009

        I liked it also, my hubby bought me the EDT when it first came out. The EDP is even nicer and if I didn’t already have more perfume than I will ever know what to do with, I’d buy the EDP. That being said, I think Guerlain should spend more of their time on developing new frags rather than making subtle changes and re-cloning old ones…gets old quick. But hey, what do I know? *Shrugs* Have a great weekend Robin.

        • Robin
          Posted on 13 November 2009

          Glad to see another fan! And you have a great weekend too :-)

      • debbie
        Posted on 13 November 2009

        I like it too and have a small bottle- a number of my female co-workers, rave about it.

    • miss kitty v.
      Posted on 13 November 2009

      I have to say that I may be in a punchy mood, but “There they go again, dragging their own name through the mud” cracked me up.

  6. cazaubon
    Posted on 13 November 2009

    Oh lordy, another insolence – and I couldn’t stand any of the previous ones. I plan to give this one a wide berth as well.

  7. Dolly
    Posted on 13 November 2009

    Maybe the berries are on fire because violet punctuated. Any how, it sounds suspiciously like another fruity/floral, but being Guerlain, I have faith.

  8. Dolly
    Posted on 13 November 2009

    Perfumistas and senses of humor on this site. Great combinations.

  9. abirae
    Posted on 13 November 2009

    For me, Insolence is like dischordant free jazz when I have a headache – I can respect it, but I just don’t have the energy for it.
    Insolence struck me as Guerlain’s answer to YSL’s Paris and Baby Doll, both of which I can respect from a distance, but with violet instead of rose. Violet is such an odd and distinctive note, I’d like to sniff how they combine it with the infamous firey berries. It could be very weird.

    • Robin
      Posted on 13 November 2009

      Could be, but guessing that as with the My Insolence, they’ll try to make it have more mass appeal than the original.

  10. Absolute Scentualist
    Posted on 13 November 2009

    Insolence seems to me to have the feel of the description for YSL’s Parisienne, which I haven’t smelled yet. It was trying to be over the top and a bit screechy given the name, and I like it for that. Not in large doses, but I love violet and berries and thought it vibrant and fun. Definitely not subtle or sultry, but like the zippy friend who’s always got a lively bit of chatter and instantly ready smile every time you see them, even if these very characteristics can be a bit trying at times.

    I like Baby Doll and Paris for similar reasons, and while I’ve only smelled the Insolence edt and My Insolence, which I also liked, I’ll give this one a try if I’m able. I wish they had a set of all Insolence’s variations. That would be really fun.

    The flaming berries descriptor instantly called to mind some sort of in-joke Boy Scout badge like something you’d get for getting too close to poison ivy or sumac while relieving yourself in the woods. Yikes!

    • Robin
      Posted on 14 November 2009

      Parisienne turns out to be far more palatable/wearable, I think…

  11. Tama
    Posted on 13 November 2009

    Maybe it’s the quilter in me but I kind of like those dart-board whirligig thingies.

    As I mentioned before, I don’t think I have smelled any of these, so can’t really chime in.

    • Robin
      Posted on 14 November 2009

      I think they’re supposed to be floral elements in the Japanese manga style. But dart-board whirligig works for me!

  12. Posted on 17 February 2010

    The flanker has arrived Taiwan. Tried once and I got scared. This one is monstrously sweet. May not be the same one as the original. Will try the original again.

    • Robin
      Posted on 17 February 2010

      Interesting — let us know if they’re different!

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