Gianfranco Ferre In The Mood For Love ~ new fragrance

Gianfranco Ferre In The Mood For Love perfumeGianfranco Ferré has launched In The Mood For Love, a new fruity floral fragrance for women that celebrates love at first sight.

In The Mood For Love was developed by perfumer Maurice Roucel; the notes include bitter orange, magnolia, white rose, amber and wood.

Gianfranco Ferré In The Mood For Love is available in 30, 50 and 100 ml Eau de Parfum. It is currently exclusive to the Ferré boutiques, but will go into wider distribution through August and September. (via cosmeticnews, modaonline.it, leiweb.it)

Update: per Women’s Wear Daily, In The Mood for Love is a floral amber woody fragrance; additional notes include tamarind, bergamot, orange blossom, lily, jasmine, red rose, cedar, amber, white musk and sandalwood.

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21 Comments

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  1. miss kitty v.
    Posted on 10 July 2009

    A new fruity floral?! How did they know what I wanted?!! Just what the world needs more of!

    Yawn…

    • miss kitty v.
      Posted on 10 July 2009

      Ok, now that I’ve made my bitchy remark… I DO love bitter orange. So…maybe? Maurice Roucel usually does pretty stuff.

    • Robin
      Posted on 10 July 2009

      LOL! The notes do sound good…I’d like to know what fruits are in there though.

      • miss kitty v.
        Posted on 10 July 2009

        I didn’t see anything listed besides bitter orange, so it may have some promise.

  2. RusticDove
    Posted on 10 July 2009

    Yes, the notes don’t sound too shabby. Definitely doesn’t sound sugary sweet anyway. But, aren’t the fragrance marketing companies getting tired of saying ‘fruity-floral’ already?! Where’s some originality?

    • Robin
      Posted on 10 July 2009

      I assume there must be many unlisted notes…it does not sound fruity floral at all.

      • boojum
        Posted on 10 July 2009

        Maybe they think people only WANT fruity florals, so called it that to fool them, when really it’s a citrus floral? Could we be that lucky?

        • Robin
          Posted on 11 July 2009

          Seems more likely that it isn’t a complete list of notes.

  3. RusticDove
    Posted on 10 July 2009

    Oh, and nifty looking bottle.

    • Daisy
      Posted on 10 July 2009

      Sheesh! that’s the bottle? I just glanced and assumed she was holding a white ball (why? darned if I know! ) Had to scroll back up and take a look…..hmm still looks like a ball or a great big mint…or a big chlorine tab for the pool, a huge aspirin (for a really big pain)

      • Posted on 10 July 2009

        The bottle looks almost exactly like the bottle for Cerruti 1881 Lumieres D’Ete, only opaque. Otherwise, nearly identical. It also calls to mind Jacomo Silences (only white instead of black).

        So: once again, nothing new under the sun.

        • bergere
          Posted on 11 July 2009

          Right! Which had a tricky bottle cap, as I recall.

      • RusticDove
        Posted on 11 July 2009

        Well, weird me, I actually do like the bottle [as long as that's NOT the actual size LOL].

        • Robin
          Posted on 12 July 2009

          I might like it too…I’d like to see it in person.

  4. monstabunny
    Posted on 10 July 2009

    He’s such an outstanding nose, it’s gonna be worth a sniff.

    • Robin
      Posted on 10 July 2009

      Definitely, although I do not find it easy to locate testers of Ferre scents in the US.

  5. Phyllislechat
    Posted on 10 July 2009

    sheesh, I’m still working out my budget for some Creed Fleur de The’ Rose Bulgare. maybe later with the fruity floral nonsense,lol.

  6. thenoseknows
    Posted on 12 July 2009

    also reminds me of Shiseido Vocalise, The Bottle that is… The Notes sound good… but decidely vauge…. no idea how this may come off… so hope to get a whiff then determine (the last original Ferre Scent for women and men, Ferre By Ferre were AWESOME!)

  7. fragola
    Posted on 4 November 2009

    I have just smelt it, it’s a green, bitter orange blossom accord, really close to Pure Poison. A bit disappointed…

    • Robin
      Posted on 4 November 2009

      Oh, but I do like bitter orange blossom, so long as it isn’t as clean as Pure Poison. Hope I’ll get to try it…

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