Jovoy Paris Les 7 Parfums Capitaux ~ new fragrances

Jovoy perfumes

Jovoy Paris, a perfume house originally founded in 1923, has been resurrected by new owners and debuted in France last year with Les 7 Parfums Capitaux, seven new fragrances representing the main fragrance family classifications: Hespéridé, Fougère, Chypre, Marine, Poudré, Oriental and Boisé.

Hespéridé ~ the citrus family, with notes of mandarine, citron, bergamot, jasmine, violet, cedar, vetiver and white musk. Developed by perfumer Daniel Moliere.

Fougère ~ the fern family, with notes of basil, citron vert, pineapple, geranium, neroli, sandalwood, tonka bean and moss. Developed by perfumer Jerome Epinette.

Chypre ~ the chypre family, with notes of rose, peony, jasmine, lily of the valley, honey, amber, vetiver and patchouli. Developed by perfumer Amandine Marie.

Marine ~ the marine family, with notes of pepper, pear, grapefruit, apple, watermelon, cedar and musk. Developed by perfumer Richard Ibanez.

Poudré ~ the powder family, with notes of mimosa, almond, violet, iris, rose, vanilla and cedar. Developed by perfumer Jerome Epinette.

Oriental ~ the oriental family, with notes of pink pepper, bergamot, peach, rose, vanilla, cedar and amber. Developed by perfumer Amandine Marie.

Boisé ~ the woods family, with notes of freesia, cumin, red cedar, violet, sandalwood, musk and palisander wood. Developed by perfumer Amandine Marie.

The packaging: a "1930s Perlinette-inspired flacon with a pearl-shaped actuator and presented in cylindrical cases covered with Pellaq leather".

The Jovoy Paris Les 7 Parfums Capitaux scents are available in 50 ml Eau de Toilette for €65, or in a coffret of all seven for €350. (quote via, additional information via jovoyparis, cosmetiquemag)

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  1. Anonymous says:

    OK, I want the Poudre. And the Hesperide and maybe the Boise.
    I want to pet the bottle.

  2. Anonymous says:

    Just got back from the website, where I watched the flower petals swirl around the bottle for a while … didja notice that the Oriental promises that it “exacerbates the sensuality” of the wearer?

    Maybe that's been my problem all along. My sensuality was being exacerbated.

  3. Anonymous says:

    LOL — I want to pet those bottles too. They are perfect. Even love the labels.

  4. Anonymous says:


  5. Anonymous says:

    I saw these in person yesterday, and I adore the bottles. And the fragrances are quite nice, too. I am quite fond of the Oriental, Chypre, Boisé, Poudré…well, I rather liked them all.
    I got a sample made of the Oriental and will play with that.
    The bottles are suppose to represent Tahitian Pearls, and they really are smooth and lovely and have a nice weight to them.
    Can you find these in the USA, Robin?

  6. Anonymous says:

    I haven't seen them, but maybe they're in NYC somewhere, haven't been shopping there in ages. Glad the bottles look as gorgeous in person as they do in picutres!

  7. smegan97 says:

    I have Oriental, Fougère, and Hespéridé. I am actually wearing Hespéridé right now! I got them all for free from Neiman’s. I really want Chypre.

    • Robin says:

      And free — not a bad deal!

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