A short film from International Flavors & Fragrances' in-house naturals facility, Laboratoire Monique Rémy, on the French orris harvest. Almost 8 minutes; perfumer Alexis Dadier appears at about the 6:40 mark (do check out his flower pen). If you ever wondered why real iris in perfume costs so much, here is your answer!
An advertising installation in Brussels, developed by French train company Thalys and creative agency Rosapark (along with Drom Fragrances), "bottles the scents that remind people of their beloved cities"— the 752 tubes emit 16 fragrances representing Paris, Amsterdam, Brussels and Copenhagen. I think the installation is already over, but the 2 minute film is worth a watch.
What is it: a 100 ml bottle of Etat Libre d’Orange You or Someone Like You, used lightly for testing.
How do I get it: For a chance to win, leave a comment on the website telling me that you live in the US (or that you can provide a US mailing address). Then tell me either a) your favorite fragrance inspired by a work of fiction, or b) your favorite Etat Libre d’Orange fragrance, or c) something else you’ve been dying to post in a comment.
Be sure to use the “Post a comment” box; do not reply to another comment…
It is evident from Kantar Worldpanel’s usage data that many European women are fragrance lovers, especially the Spanish, with 72% of them using fragrance. This compares to 68% of Polish, 64% of French, 54% of German, 51% of UK and 50% of Italian women. This passion for fragrance puts Europe ahead of the US, where only 28% of women claim to use fragrance.
— Read more at When New Is Not Enough! Fine Fragrances Fall Flat at Happi.