Yves Saint Laurent will launch their latest fragrance for women, Elle Yves Saint Laurent, in Second Life on October 1 at 8 pm. You can watch a brief teaser of the installation, which will be dedicated to art in Second Life, at ysl-elle….
Osmoz is holding a series of virtual focus groups on their Second Life location, “osMoz, The Pefume Island”:
These “virtual focus groups”, from 30 till 60 minutes, animated by professionals of marketing studies, aim at exchanging with the other residents on subjects related to luxury and fragrances…
Osmoz, the consumer perfume website owned by Firmenich, has opened an island on Second Life:
“osMoz, The Pefume Island,” is a place to share and exchange ideas, offering a range of olfactory possibilities, including a stroll through the ingredient garden. Fragrance fans’ favourite feature: letting your avatar wear a virtual scent from the Fragrance Bar. Check it out…
Calvin Klein's CK IN2U is the first fragrance to launch in the virtual world Second Life:
Residents and visitors...will be able to visit the ck IN2U site to pick up virtual bottles of the new ck fragrances, connect with other in-world virtual partners by spraying them with fizzing fragrance bubbles to initiate dialogue - and use specially modified ck graffiti bottles to express themselves and whatever they or their friends are 'in 2'. UK consumers who want a sniff of the real thing will be able to click through to the www.ckin2u.com to request a free 'real world' sample.
The CK IN2U site is located on Avalon. (via prnewswire).
Stella McCartney in conversation with Alexandra Shulman (video, talks about new scent L.I.L.Y) http://t.co/VAKYigvK "French parfumier Guerlain on trial over 'race slurs'" article at Telegraph http://t.co/lVDxoZMi Vote for NST's Mood Board on FB and win a Zoya Nail Polish collection! http://t.co/MXHMN7I3