
Italian lingerie brand La Perla has launched Divina, a new sparkling fruity floral perfume for women. Divina is ‘modern but divinely sensual’ and ‘reflects the charm of a lush Italian garden’…

Italian lingerie brand La Perla has launched Divina, a new sparkling fruity floral perfume for women. Divina is ‘modern but divinely sensual’ and ‘reflects the charm of a lush Italian garden’…
La Perla has launched J'aime La Nuit, a follow-up to 2007's J'aime for Women and this year's J'aime Les Fleurs. The tag line: “un nouveau secret nocturne”.
J'aime La Nuit is a woody floriental fragrance with notes of grape blossom, nashi pear, grains of paradise, hellebore rose, jasmine, black orchid, amyris wood, cashmere wood and amber…
The SoHo outpost of La Perla, the Italian luxury lingerie company, couldn’t be more different from the raucous Victoria’s Secret located just two blocks away on Broadway. Its space is sunny and airy, decorated in shades of cream and white, and it feels private despite the large windows facing onto the cobble-stoned street. Sophisticated confections of satin and lace are meticulously displayed on the walls and in glass-topped cases; their price tags, as well as their delicate construction, may take your breath away.
Happily, the sales staff is also welcoming to visitors who are interested more in trying the store’s line of fragrances than in purchasing a very costly brassiere…
La Perla's Grigioperla line for men has introduced Hedò White, a flanker to last year's Hedò fragrance. Hedò White is a spicy scent for the man who “selects luxury as a lifestyle”.
The fragrance notes include lemon, bergamot, grapefruit, pear, watermelon, ginger, cardamom, cypress, patchouli, musk, tonka bean and cedar…