A short video for the new bath line from Hermès.
For many of us, this is about the time of the year when we start to shuffle the contents of our perfume collection, moving the darker and heavier fragrances towards the back. It’s not at all unusual for me to reach for a light citrus or beachy fragrance in winter as a form of denial, but it’s sometimes harder to pull off the reverse, that is, to wear a spicy comfort scent in summer. Many of them are just too thick and rich and overwhelming to wear when it’s hot, or worse, hot and humid. Here are five sheer spices to try in summer when you’re missing your winter favorites.
Demeter Gingerale ~ a perfect rendition of gingerale, including the fizz…
There is no scent that is luxurious. It’s what we do with it that makes it luxurious. Otherwise, how will we know when something is luxurious? The supreme luxury is to take time, and we have time at Hermès. When we develop perfume at Hermès, we can take two to three to four years to do it. It’s unique. What we are creating together is for 2015 or 2017.
— Perfumer Jean-Claude Ellena, from Q&A: Hermès’s Perfumers on Luxury, Perfume Bloggers, and Nighttime Scents at NY Mag.
So how much do you care about a perfume’s lasting power? If it’s an important issue to you, you probably weren’t impressed with Jour d’Hermès, the 2012 release from French luxury brand Hermès. I’ve seen it described as radiant, and translucent, and luminous (all fitting adjectives for a scent from from perfumer Jean-Claude Ellena), but nobody claimed it was a powerhouse. Personally, lasting power is only rarely a concern of mine. I’m disappointed if a perfume fizzles out in 45 minutes, but I’m not at all concerned if a perfume doesn’t make it through the day — ideally, I’d like a perfume to smell lovely for about 4 hours and then disappear altogether. I’m not sure if Jour D’Hermès actually manages a full 4 hours, but it comes close enough for my purposes.
Still, a slightly more full-bodied version would be appealing, and the new Jour D’Hermès Absolu sounded like it would fit the bill, and might also provide an interesting variation on the original — sort of like the Eau de Parfum version of the original Kelly Caleche Eau de Toilette. And that’s about how it works out…