Posted by Robin
on
23 May 2009


The Body Shop has introduced White Gardenia (shown above left), a floral musky fragrance that was previously only available through their direct-sales channel:
A delicate, soft and serene scent, infused with a sparkling blend of lotus flower, gardenia, bergamot and soft musk notes…
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Posted by Robin
on
28 April 2009

Epic Gardenia, Aquarian Roses and Urban Lily make up the new spring floral trio from all-natural brand Strange Invisible Perfumes. I love many fragrances from Strange Invisible Perfumes, but it isn’t exactly my “go to” brand for pretty-girly-spring florals so I was very curious to see what they’d do with these traditionally feminine floral notes.
And I was extra extra curious because I was keeping my fingers crossed that Epic Gardenia would turn out to be a reprise of their gorgeous but gone Lady Day fragrance. Alas, no: as March has already pointed out at Perfume Posse, it’s no such thing. The top notes are a bit heady and indolic, with a strong undercurrent of green, but that stage doesn’t last long; after that, it’s nearly but not quite sheer, and the “gardenia” — bearing in mind that gardenia is very difficult to extract, and so this perfume, like most gardenia perfumes, doesn’t contain any “real” gardenia — is a bit less gardenia-ish and a bit more mixed jasmine-ish floral…
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Posted by Robin
on
31 March 2009

Mistral has launched Gardenia:
Gardenia Royal Perfume is a rich, pure, and intoxicating as the gardenia flower itself. Freash green leaves, sweet jasmine, and delightful orange blossom rest on a warm layer of ceadarwood and vanilla to create a strong, sensuous legacy…
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Posted by Robin
on
10 March 2009

Imagine yourself in a Japanese garden – a family garden, surrounded by dozens of delicate trees, grapefruit and hundreds of bushes of gardenias. It's early morning, the day after a thunderstorm. Imagine the drops of the rain on the leaves with the sun breaking through the cloud. The scent of the white gardenia is strong. With the humidity and heat, the scent emanates from the ground.*
That's Camille Goutal of Annick Goutal, explaining the inspiration for the line's latest perfume launch, Un Matin d’Orage. It's a reasonably accurate portrait of what you can expect, I suppose, although to my nose, Un Matin d'Orage is both drier and more transparent than what you'd get from “hundreds of bushes of gardenias” on a hot, humid day — and just as well, as such a thing might knock you out cold.
The opening is heavily ozonic and aquatic, and has a slight mineral aspect; overall, it nicely conveys the sense of “after the storm”. The gardenia and magolia stand out most clearly in the dry down…
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Posted by Robin
on
30 January 2009
The 2009 Aqua Allegorias from Guerlain will be Tiaré-Mimosa and Cherry Blossom. The Aqua Allegoria range, introduced in 1999, is intended to highlight individual raw materials, and the fragrances are usually light and fresh. Guerlain usually releases two new Aqua Allegoria scents every year.
Tiaré-Mimosa will be a “light, sensual” fragrance featuring tiare (gardenia), mimosa, lemon zest, pink pepper, musk and vanilla…
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