Kendall Jenner in a quick spot for Estée Lauder Modern Muse Nuit.
Le Labo, Demsey says, has "huge scale potential," and it's now undergoing a retail push by building its own freestanding stores along with its presence in Nordstrom. By Kilian, by contrast, is about two years away from a "big scale-up."
But growth expectations differ for each new acquisition: Because of Frédéric Malle's refined, high-end positioning, for example, Demsey is careful not to overblow its short-term commercial horizon.
"It's a very distinct customer, and when you're dealing with a very distinct customer, you don't want to upset the apple cart," Demsey explains.
— John Demsey of Estée Lauder talks to Racked about the company's recent acquisitions. Read more at The Estée Lauder Beauty Playbook.
More scent-related advent calendars — see part 1 if you missed it. And don’t forget, most advent calendars sell out early. (Please note that some of these calendars are not available in the US. Advent calendars are more popular in the UK than in the US).
From Le Couvents des Minimes, a variety of scented bath & body products plus tea and relaxing pillow spray. €40 at Le Couvents des Minimes in France…
More limited edition collector fragrance bottles, with the usual disclaimers: in most of these cases, the juice is unchanged, just the bottle is “special” (or not, as the case may be), and some of these may not be available in the US. Today’s post includes limited edition solid perfume compacts from Estée Lauder, plus collector bottles from Gucci, Yves Saint Laurent and Guerlain.
From Estée Lauder, two compacts created by luxury jewelry designer Monica Rich Kosann. At left, the Beautiful Wise Owl, and at right, the Pleasures Turtle Endurance (and see more here). £300 each at Harrods in the UK…