Gisele Bundchen goes surfing for Chanel No. 5. Directed by Baz Luhrmann. Below the jump, le making of (including discussion of Luhrmann’s Chanel No. 5 commercial with Nicole Kidman), followed by a third video with Luhrmann talking about the song.
Gisele Bundchen in a teaser for the upcoming Chanel No. 5 commercial, directed by Baz Luhrmann. The full commercial will debut later this week.
As a Now Smell This reader, you likely view top notes differently from the average perfume consumer. A perfumista like you has learned to appreciate design in fragrance and to heap scorn on the scent that snares with a few fleeting bits of flash. You are shocked and dismayed when, mere moments after the sales assistant hands over a blotter, a time-crunched husband or brand-loyal shopaholic announces: “Wrap it up!” You would like to warn this impulsive stranger. You know this purchase can only end in heartache, a heartache wreathed in a pale floral laundry musk. You are a specialist, though, and you understand your message is complicated. Perhaps you should draw a fragrance pyramid on the back of this napkin you found in your pocket, or scribble down a quick glossary? Suddenly, you are assailed by the memory of that time a friend mentioned wearing Marc Jacob Daisy — “Is that a good perfume?” — and you forgot yourself somehow and ended up giving a short lecture on strawberry doll-head accords and the volatility of certain esters.1 (“I like the bottle,” your baffled friend replied.) Okay, so you’re probably not going to make much headway here.
The flip side of our suspicion of a great top note is… well, everyone likes a great top note. Many of us fragrance fans carry about atomizers or sample vials, so we can reapply and get that glorious hit of green/citrus/spice/fruit/skank again…
More limited edition collector fragrance bottles, with the usual disclaimers: in most of these cases, the juice is unchanged, just the bottle is “special” (or not, as the case may be), and some of these may not be available in the US. Today’s post includes special editions from Yves Saint Laurent and Donna Karan and new concentrations for Fendi L’Acquarossa, Cartier La Panthère and Chanel Coco Noir.
From Yves Saint Laurent, the Luxury Edition of Supreme Bouquet…
More limited edition collector fragrance bottles, with the usual disclaimers: in most of these cases, the juice is unchanged, just the bottle is “special” (or not, as the case may be), and some of these may not be available in the US. Today’s post includes collector bottles from Sisley, Clinique and Thierry Mugler, new packaging for Reminiscence Rem, plus new concentrations for Bleu de Chanel and Repetto.
From Sisley, a collector bottle of Eau de Soir: “Eau du Soir returns in a bold new Limited Edition that is precious, wild and poetic…”