I wouldn’t call Amouage an “edgy” house. Its perfumes aren’t likely to surprise or tantalize conceptually. Still, Amouage fragrances have presence. Ubar is summer light and laughter; Jubilation 25 is carnal pleasure; Gold is glamour slashed with femininity; and Lyric Woman is passionate and a little bit moody. Amouage fragrances smell expensive, lush, and carefully crafted, and the house seems to ignore trends in favor of making perfume to suit the seasoned person. Ingénues should look elsewhere.
Amouage’s latest release for women, Epic, doesn’t disappoint. But instead of embodying a particular mood, Epic could be the Amouage lover’s daily go-to scent. Amouage’s website characterizes Epic Woman as a “spicy floral oriental” and lists its top notes as cumin, pink bay, cinnamon; its heart as Damascene rose, tea, geranium, jasmine; and its base as amber, musk, guaiac wood, orris, frankincense, oud, patchouli, sandalwood, and vanilla.
Epic is warm, thick, and fuzzy with smooth edges…
From Thierry Mugler, Angel Collector Superstar Eau de Parfum (above left): “A 38mm Swarovski crystal is delicately poised, dangling at the center of the bottle as a reflection of prestige and beauty. More than 250 gleaming Swarovski crystals surround the jewel…”
Christopher Chong, creative director of Amouage, talks about perfume and the Amouage brand.
There are 4 videos, but they’re all very short. They’re taken from a longer interview, which you can read in Italian at Extrait.
