Leather goods company founded in 1913 by Mario Prada; Prada is currently a fashion house and luxury conglomerate headed by his granddaughter, Miuccia Prada. The first ready-to-wear designs appeared in 1989, the less expensive Miu Miu line launched in 1992.
Fragrances are produced under arrangements with Puig. The first widescale offering was Prada Eau de Parfum (aka Prada Amber), which launched in 2004. It was followed by Prada Intense (2005), Prada Eau Tendre (2006), Prada Man (aka Prada Amber Pour Homme) (2006).
Recent fragrances from Prada
Recent releases include L’Eau Ambrée (2009), Amber Pour Homme Intense (2011), Prada Candy (2011).
The Prada Infusions
The series was introduced in 2007 with Prada Infusion d’Iris, followed in 2008 by Infusion d’Homme. An Eau de Toilette version of Infusion d’Iris launched in 2010.
Infusion de Fleur d’Oranger, introduced in 2009, was the first in a projected series of limited edition “Ephemeral Infusions”. These are fragrances drawing on notes from the harder-to-find (and more expensive) Prada Exclusive scents (see below).
Recent releases in the series include Infusion de Tubéreuse & Infusion de Vétiver (2010), Infusion de Rose (2011).
The Prada Exclusives
A set of “exclusive artisan” fragrances was introduced in 2003 with Iris, Fleur d’Oranger, Cuir Ambre and Oeillet. In 2007, three more fragrances were added to this series: Narciso, Tubereuse and Violette; in 2008, Prada added Opoponax, Benjoin and Myrrhe. The Prada Exclusives (see brief descriptions here, and review of No. 1 Iris here) are sold at Prada boutiques and selected department stores, including Liberty of London.
New additions include No. 11 Cuir Styrax (2011).
Where to buy
At department stores and online fragrance discounters.
Website
Further reading
See all articles on Now Smell This tagged Prada.
