Elizabeth Arden :: Perfume Houses

Elizabeth Arden Red Door salons

Cosmetics firm established by Florence Nightingale Graham, who later adopted the name Elizabeth Arden. She opened her first salon with a partner around 1909; later, she started producing face creams and makeup, and the one salon led to a chain of salons across the United States and Europe. Arden was at one time one of the wealthiest women in the US, and she is frequently credited with making color cosmetics "acceptable" in polite society.

Arden died in 1966. The brand was bought by Eli Lilly in 1971, and later sold to Unilever, who in turn sold it to FFI Fragrances in 2000; later still, FFI changed their name to Elizabeth Arden Inc.

The first big fragrance under the Elizabeth Arden brand name was Blue Grass in the 1930s. Later well-known releases include Red Door (1989), Sunflowers (1993), 5th Avenue (1996), Green Tea (1999).

Fragrance brands under the Elizabeth Arden umbrella

Fragrance brands currently owned by Elizabeth Arden Inc include Halston, Elizabeth Taylor, Britney Spears, Gant, Hilary Duff, White Shoulders, Daytona 500, Danielle Steel, Mariah Carey and Geoffrey Beene Grey Flannel. In 2006, the company also acquired a number of brands from Riviera, including Badgley Mischka, Alfred Sung, Hummer, Nanette Lepore, Cynthia Rowley, Lulu Guinness and Bob Mackie. In 2008, Elizabeth Arden added the Liz Claiborne brands to their portfolio, including Juicy Couture, Usher, Curve by Liz Claiborne, Lucky Brand, Liz, Bora Bora and Mambo.

Recent additions include Rocawear, Alberta Ferretti, Kate Spade, John Varvatos, Ed Hardy, True Religion, BCBG Max Azria, Justin Bieber and Nicki Minaj.

Recent fragrances from Elizabeth Arden

2005: After Five 5th Avenue

2006: Provocative Interlude, Red Door Velvet, Green Tea Revitalize

2007: Mediterranean & Green Tea Tropical

2008: Mediterranean Breeze, Green Tea Lotus, Red Door Shimmer 

2009: Pretty, Green Tea Exotic, 5th Avenue Style

2010: 5th Avenue Gold, Green Tea Lavender 

2011: Pretty Hot, Green Tea Camellia 

2012: Curve Appeal, Green Tea Cherry Blossom, Sunflowers Dream Petals, Red Door Aura 

2013: Green Tea Honeysuckle, 5th Avenue NYC, Untold 

2014: Green Tea Yuzu, Sunflowers Summer Bloom, Untold Eau Légère, Untold Absolu, Red Door 25, Green Tea Bamboo

2015: Curve Sport, Untold Eau Fraîche, 5th Avenue NYC Premiere, Green Tea Cucumber, Green Tea Jasmine, Sunflowers Morning Gardens, Always Red

2016: 5th Avenue Only NYC (travel retail), Green Tea Nectarine Blossom, Always Red Femme

2017: White Tea

Where to buy

You can find Elizabeth Arden and associated brands in department stores, at the online fragrance discounters, or at the brand's online shop (see link below).


Elizabeth Arden

Further reading

See all articles on Now Smell This tagged Elizabeth Arden.

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