Italian jewelry line founded by Greek immigrant Sotirios Voulgaris in 1884. The ‘v’ in the name is simply the Roman rendering of the letter ‘u’, so the name is really “Bulgari”, and is pronounced as such. Bvlgari has expanded from their original roots in jewelry to encompass leather goods, eye wear, and even hotels and resorts.
As of 2011, Bvlgari is part of the LVMH (Moët Hennessy Louis Vuitton) stable.
Bvlgari’s first fragrance was 1992′s Eau Parfumée au Thé Vert, created by perfumer Jean-Claude Ellena.
Subsequent releases include Pour Femme (1994, relaunched in 2006 with Kate Moss as spokesmodel), Pour Homme, Black (1998), Blv (2000), Blv Pour Homme (2001), Thé Blanc (2003) and Omnia (2003) among others.
Recent fragrance releases
Recent releases include Aqva Pour Homme (2005), Omnia Crystalline (2005), Rose Essentielle & Voile de Jasmin (2005), Thé Rouge (2005), Pour Homme Soir (2006), Omnia Amethyste (2007), Rose Essentielle Eau de Toilette (2007), Aqva Pour Homme Marine (2008), Jasmin Noir (2008), Omnia Green Jade (2008), Blv Eau de Parfum II (2009), Blv Eau d’Ete (2010), Bvlgari Man (2010), Mon Jasmin Noir (2011), Aqva Pour Homme Toniq & Aqva Pour Homme Marine Toniq (2011), Jasmin Noir L’Essence (2011), Omnia Coral (2012), Mon Jasmin Noir L’Eau Exquise (2012), Jasmin Noir L’Elixir & Mon Jasmin Noir L’Elixir (2012), Bvlgari Man Extreme (2013).
Where to buy
Bvlgari perfumes are sold at major department stores, or online at the various fragrance discounters.
Website
Further reading
See all articles on Now Smell This tagged Bvlgari.
