This page shows new perfume and fragrance launches. Perfumes recently released in stores are shown just below, or you can jump to upcoming fragrances for 2012 or beyond.
This page includes new perfumes posted through 3 February 2012. To see more recent news, scroll through the posts in the New Fragrances topic.
Fragrances will be removed from this page once they have been on the market for several months.
New perfumes (now in stores):
A Dozen Roses Electron
Aftelier Secret Garden & Oud Luban
Agatha Ruiz de la Prada Love Love Love
Agonist Parfums Arctic Jade, Vanilla Marble, Onyx Pearl & Black Amber
A Lab on Fire (S-Perfume) What We Do In Paris Is Secret
Alexa Lixfeld 004
America’s Next Top Model Dream Come True
Andrea Maack Silk & Dark
Angel Schlesser Flor de Naranjo & Madero de Naranjo
Annayake An’na
Annick Goutal Mon Parfum Chéri, par Camille (September in US)
Anya’s Garden Royal Lotus
Armand Basi Rose Glacée
Aroma M Geisha Amber Rouge
Artemisia Natural Perfume Orchard
Askett & English Askett Absolute & Askett Essential
Atelier Cologne Ambre Nue
Avon Slip Into aka Step Sexy :: Urban Edge
Avon + Christian Lacroix Nuit de Christian Lacroix
Avon Infinite Moment :: Musk Fire
Azzaro Decibel
Balenciaga Balenciaga Paris L’Essence
Banana Republic Wildbloom Vert
Bath & Body Works Charmed Life :: Be Enchanted :: Pink Chiffon
BCBG Max Azria BCBG Max Azria
Benefit Ring My Bella
Ben Sherman Ben Sherman
Berkeley Square Bergamot Noir
Betsey Johnson Too Too
Beyoncé Pulse
Biotherm + Vanessa Bruno L’Eau
BLK DNM Perfume 11
Blood Concept Blood Concept A, B, AB & O
Bobbi Brown Bobbi’s Party
Bond no. 9 I Love NY fragrances :: New York Amber
Bond no. 9 Andy Warhol by Bond no. 9
Bottega Veneta Bottega Veneta Eau de Parfum
Bruce Oldfield Bruce Oldfield Eau de Parfum
Bruno Banani Dangerous Man
Burberry Burberry Body
Byredo Seven Veils
Cacharel Amor Amor Forbidden Kiss
Calvin Klein CK Free Blue :: Sheer Beauty
Carita Carita Eau de Parfum
Cartier Les Heures de Parfum II L’Heure Convoitée
CB I Hate Perfume M5 Where We Are There Is No Here
Chanel Jersey
Charriol Imperial Ruby
Chloé Love, Chloé Eau Intense :: L’Eau de Chloe
Christian Dior Patchouli Impérial
Christina Aguilera Secret Potion
Clinique Aromatics Elixir Perfumer’s Reserve
Coach Coach Summer Edition
Comme des Garçons A New Perfume
Comme des Garçons + Hussein Chalayan Airborne
Comptoir Sud Pacifique Souffle des Indes
Cousu de Fil Blanc Iboganda, Peyoltecaz & Ayahuescan
Czech & Speake Vetiver Vert
David Jourquin Cuir Mandarine & Cuir Tabac
David Yurman Limited Edition
Dawn Spencer Hurwitz Pandora :: Vanille Botanique
Demeter Barbados Cherry & Caravan NYC :: Chrysanthemum
Demeter Mistletoe & Christmas Bouquet
Diane von Furstenberg Diane
Diesel Loverdose :: Only The Brave Tattoo
Diptyque Eau Mage & Eau Particuliere :: Eau Rose
Dita Von Teese by Dita Von Teese
Dolce & Gabbana Velvet Collection :: The One Sport
DS & Durga + Joya Staghorn Sumac :: Hollywood Regency
DSquared2 Potion
Ed Hardy Villain
Elizabeth Arden Curve Appeal
Esprit Urban Nature
Escada Especially Escada
Estee Lauder Wood Mystique
Etro Paisley
Floris Sirena & Mahon Leather
Gant Gant for men
Giorgio Armani Emporio Armani Diamonds Black Carat :: Cuir Noir
Grès Cabotine Fleur d’Ivoire & Cabotine Fleur de Passion
Grigioperla Grigioperla Nero
Gucci Guilty Intense
Guerlain London :: Guerlain Homme L’Eau Boisée
Guerlain Shalimar Parfum Initial L’Eau
Guess Seductive I’m Yours :: Seductive Homme
Gwen Stefani Harajuku Lovers Super G
Happ & Stahns 1922 Lily Sanguine
Harajuku Lovers Jingle G
Heeley Bubblegum Chic, L’Amandière & Agarwoud
Hello Kitty Hello Kitty Noir
Henrik Vibskov Type B, C and D
Hermès Santal Massoïa
Histoires de Parfums Pétroleum, Ambrarem & Rosam
House of Sillage Tiara
Huitième Art Parfums Myrrhiad
Humiecki & Graef Blask
Illamasqua Freak
I Profumi di Firenze Dolce Patchouly, Manto di Rugiada & Vetiver di Giava
Isabey L’Ambre de Carthage Pour Homme
Issey Miyake L’Eau d’Issey Or Absolu / Gold Absolute
Jacomo It’s Me
Jacques Zolty À Bientôt
Jane Booke Taken
J Del Pozo Halloween Fever
Jean Paul Gaultier Kokorico (US in 2013)
Jessica Simpson I Fancy You
Jill Stuart Vanilla Lust (reissue)
JoAnne Bassett Esoterica
John Richmond Viva Rock
Jo Loves Pomelo, Green Orange & Coriander, Orange Tulle & Gardenia
Jo Malone Wild Bluebell
Joop! Wolfgang Joop Freigeist Black Edition
Jouany Perfumes St. Barthelemy & Marrakech
Jovoy Paris Parisian Perfumer collection
Judith Leiber Topaz
Juliette Has a Gun Romantina
Karl Lagerfeld Karleidoscope
Kate Moss Lilabelle
Kate Walsh Billionaire Boyfriend
Katy Perry Meow
Keith Urban Phoenix
Kinski Kinski Eau de Toilette
Kylie Minogue Dazzling Darling
Lacoste Eau de Lacoste L.12.12 Rouge / Red
Lancôme Tresor Midnight Rose :: Trésor L’Absolu Desir
Lanvin Avant-Garde for men :: Marry Me! Love Edition
L’Artisan Parfumeur Batucada
Laura Ashley Pink Petals, Green Meadow & Floral Heart
Les Parfums de Rosine Glam Rose
L’Occitane Immortelle de Corse :: Délice des Fleurs
L’Occitane Cherry Princess / Cerisier Princesse
Loewe Quizás, Quizás, Quizás Pasión :: Loewe La Colección
Lorenzo Villoresi Theseus
Lush Gorilla Perfume limited editions :: 25:43
Maître Parfumeur et Gantier Cuir Fétiche
Marc Jacobs Bang Bang
MariaLux Truly, Madly and Deeply
Masaki Matsushima Tokyo Smile
Mauboussin Mauboussin Rose
Memo Granada
Michael Jordan Flight
Michael Kors Island Very Bali
Michael Michalsky Urban Nomads
Michel Germain Sexual Fresh for women & Sexual Nights Pour Homme
Miller Harris La Pluie & La Fumée
Narciso Rodriguez For Her Eau de Toilette Delicate
Neela Vermeire Créations Trayee, Mohur and Bombay Bling
Nicole Polizzi Snooki
Nina Ricci Nina Fantasy
Nine West Love Fury
Nobile 1942 Le Petit Chocolatier
Odin 07 Tanoke
Olfactive Studio Still Life, Autoportrait and Chambre Noire
Olivier Durbano Citrine
Oscar de la Renta Live in Love
Pacifica Island Vanilla
Paco Rabanne Black XS L’Excès
Parfum d’Empire Azemour Les Orangers
Parfumerie Generale No. 25 Indochine
Paris Hilton Passport St. Moritz
Penhaligon’s Esprit du Roi & Eau Sans Pareil :: Juniper Sling
Philosophy Love Sweet Love
Playboy Berlin Playboy
Profumum Eccelso & Dolce Acqua
Providence Perfume Co Eva Luna :: Hindu Honeysuckle
Ralph Lauren Big Pony Collection For Women
Rihanna Rebelle
Roberto Cavalli Roberto Cavalli for her
Roca Perfums Núvol di Llimona / Lemon Cloud
Roja Parfums Innuendo for Women, Danger for Women and Danger Pour Homme
Roxana Illuminated Perfume Hedera helix
Royal Crown Musk Ubar, Rain, Tabac Royal, Celebration, Poudre de Fleurs, Tenebra & Noor
Salvatore Ferragamo Attimo Pour Homme :: Signorina
Sarah Horowitz Perfect Coconut Milk
Sean John Empress
Sisley Eau d’Ikar
Slumberhouse Rume
Smell Bent The Snowman Cometh
Sonoma Scent Studio Fig Tree :: Nostalgie
Spadaro Sole Nero, Doux Amour & Noche del Fuego
Stella McCartney L.I.L.Y (US in September)
Strange Invisible Perfumes Libra
Superdry Steel & Black
Tableau de Parfums Miriam
Tauer Perfumes Cologne du Maghreb
Taylor Swift Wonderstruck
The Body Shop White Musk Libertine
Thierry Mugler Taste of Fragrance / Le Goût du Parfum
Thirdman Eau Monumentale, Eau Moderne and Eau Profonde
Tim McGraw & Faith Hill Soul2Soul
Tocca Graciella
Tom Ford Jasmin Rouge :: Santal Blush
Tom Ford Violet Blonde
Tommi Sooni Eau de Tommi Sooni I & II & Jinx
Twilight Beauty Immortal Twilight
Undergreen Black and White
Valentino Valentina
Van Cleef & Arpels Féerie Rose des Neiges
Vera Wang Lovestruck :: Princess Night
Versace Yellow Diamond
Victoria’s Secret Angel :: Heavenly Shine :: Incredible Daring
Victoria’s Secret Simply Gorgeous :: Bombshell in Love
Viktor & Rolf Spicebomb
Vince Camuto Vince Camuto
Vivienne Westwood Cheeky Alice
YS•UZAC Lale, Pohadka, Métaboles & Monodie
Yves Saint Laurent La Collection YSL :: Parisienne L’Essentiel
Upcoming fragrance launches 2012:
Anna Sui Fairy Dance Secret Wish (February)
Annick Goutal Le Muguet, La Violette (limited edition reissues)
Azzaro Azzaro Pour Homme Night Time (2012)
Azzaro Chrome Summer (April)
Balenciaga fragrance for women fronted by Kristen Stewart (Fall 2012)
Beyoncé Pulse Summer Edition
Bond no. 9 Central Park West (March)
Bvlgari Omnia Coral (Spring)
By Kilian Amber Oud (March)
By Kilian Asian Tales (new collection, Spring)
Calvin Klein CK One Summer 2012 (March)
Calvin Klein Eternity Summer 2012 (March)
CB I Hate Perfume 7 Billion Hearts (February)
Courreges new fragrance w/ Lorience (May)
David Beckham Instinct Sport (March)
Davidoff Cool Water Pure Pacific (Spring)
Donna Karan DKNY Sweet Delicious Collection (February)
Elie Saab Le Parfum (2012)
Elite Model Management 4 debut mass market fragrances with Coty (February)
Emanuel Ungaro L’Amour Fou (February)
Estee Lauder Bronze Goddess Capri (Spring)
Fendi fragrance for men (Spring / Summer)
Ghost Ghost Whisper (February)
Givenchy Very Irresistible Electric Rose
Givenchy Play Sport (February)
Gucci Flora by Gucci The Garden (March)
Guerlain Shalimar Parfum Initial L’Eau (February)
Guess Seductive Sunkissed (March)
Heidi Klum Summer Shine (Spring)
Hugo Boss Boss Bottled Sport (March)
Issey Miyake L’Eau d’Issey Pour Homme Sport (March)
Issey Miyake new fragrance for women (near end of 2012)
Jo Malone London Blooms (White Lilac & Rhubarb, Iris & Lady Moore, Peony & Moss; March)
Kanye West debut fragrance from Parlux (?)
Kim Kardashian True Reflection
Lady Gaga debut fragrance with Coty (Spring)
Madonna Truth or Dare (March)
Marc Jacobs Splash Hibiscus and Kumquat (early 2012)
Marni debut scent under with Estee Lauder (Fall)
Mercedes-Benz for men (early 2012)
Monteil Monteil Le Nouveau Parfum (February)
Reminiscence Crazy Rem (?)
Serge Lutens L’Eau Froide (Spring)
Swarovski Aura by Swarovski Collection Mariage (April)
Thierry Mugler Angel Aqua Chic & Alien Aqua Chic (March)
Thierry Mugler Womanity Eau Pour Elles (March)
Yves Saint Laurent La Nuit de L’Homme Cologne Frozen (March)
2013 or Unknown launch date:
Carven new fragrance for women (?)
Castelbajac new fragrance (?)
Christian Dior Escale a Shanghai (?)
John Varvatos Rock Volume Two (?)
Kenzo Eau de Fleur de Camellia
Louis Vuitton debut fragrance by perfumer Jacques Cavallier
Monique Lhuillier debut scent (?)
Paco Rabanne Victory
Pomellato debut fragrance (ICR-ITF Group, 2013)
Ralph Rucci by Ralph Rucci (?)
Repetto debut fragrance (with InterParfums, 2013)
Tory Burch debut fragrance (2013)
Zac Posen debut fragrance (?)




