Posted by Robin
on
22 May 2012

Indie perfumer Dawn Spencer Hurwitz has launched the YSL Retrospective Collection, six new fragrances created in collaboration with the Denver Art Museum and inspired by their exhibit Yves Saint Laurent: The Retrospective. The fragrances are Ligne Trapéze, The Beat Look, Le Smoking, Euphorisme d’Opium, La Vie en Rose and Ma Plus Belle Histoire d’Amour…
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Posted by Robin
on
22 May 2012
The changing rooms look like cabanas, beach sounds waft from the speaker system, and the imaging machine is disguised as a giant sand castle. The piece de resistance? The place is perfumed with Ocean Breeze, a scent meant to evoke a seaside vacation.
— Florida Hospital Celebration Health tries to make your MRI more enjoyable; from The New Muzak: Scent Marketing, at Smart Money.
Posted by Robin
on
21 May 2012

The Fragrance Foundation has announced the winners for the 2012 Fifi Awards, known as the “Oscars of the fragrance industry”. And the winners are…
Women’s Luxe (sold in over 250 doors) ~ Tom Ford Violet Blonde
Men’s Luxe ~ Gucci Guilty Pour Homme…
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Posted by Robin
on
21 May 2012

Today we’re helping Zee, who wants to find a new natural perfume that will work well on hot, sticky summer days, and have some staying power. She’s not a purist about naturals, but that’s what she’s looking for at the moment. She’s probably going to be doing all her shopping online. Here is what we know about Zee:
She’s a visual artist and textile designer in her late 30s.
She describes herself as bohemian yet sophisticated. She loves antiques and beautiful handmade things using natural materials.
She loves healthy food and strong coffee.
She dresses casually but with attention to detail and quality of material. She is conservative with color — urban greys, blacks, blues, but with the occasional pop of a brighter color.
Zee says she is a scentaholic — she loves reading about perfume, shopping for it, sampling new things, and taking perfume-making classes.
Zee loves a good rose, earthy notes like frankincense, a light touch of vetiver, ambery and animalic fragrances…
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Posted by Robin
on
21 May 2012
Marloes Horst and Jacques Grobler for Kenzo's new L'Eau 2 Kenzo. The music is John 2/14 by Shivaree.