John Varvatos Oud ~ new fragrance

John Varvatos Oud

John Varvatos has launched John Varvatos Oud, a new fragrance for men. The scent is styled as a 'modern rock tale from 1001 nights'.

John Varvatos OUD goes back in time to weave together oriental references of perfumery with the deeply mysterious presence of Oud Oil. This sensual blend of traditional yet modern aromas cloaks the wearer with a rich, long-lasting signature.

The notes include flowers, spices and tobacco.

John Varvatos Oud can be found now at Bloomingdales, $150 for 125 ml Eau de Toilette.

(via bloomingdales, additional information via

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  1. thegoddessrena says:

    Is all oud all the time a new tag? If you stopped announcing oud scents would you have anything new to report?

    • Robin says:

      New. May never use it again, but it scratched an itch ;-)

  2. rickbr says:

    Robin, i think the next Prix context should be a thematic one – about Oud :D

  3. I am a true, bona fide Oud freak. I am not ashamed to say it… from synthetics to the real deal, they make me happy. But dare I say this? Could I actually be approaching oud varieties fatigue??!?!?

    “please no more oud” = CANNOT STOP LAUGHING :)

    • Kelly Red says:

      I adore oud in all it’s forms and glories, but like you I may be nearing a call for the end. I got some REAL oud oil from a friend who lives in the UAE, a tiny little bottle I will be stingy with. It stinks to high heaven and is GLORIOUS! LOL She also gave me some oud chips for my incense burner.

      • HAHA! Glorious indeed! I had a work trip to the UAE 2 months ago and you better believe I spent a small fortune on real oud (oil and wood). It’s so over the top and fantastic but yea, I think a moratorium needs to happen :)

        • Oops, I should say moratorium on the bandwagon-esque, oud+rose+amber+saffron+exotic thang.

    • Robin says:

      I like oud too! But geez. There are now 66 articles under the “please no more oud” tag, and I didn’t even start using it until 2011, when the oud craze had already been underway for several years. I was already on oud burnout in 2009.

  4. Uday Parfoom says:

    To quote Frederic Malle (from Persolaise’s interview):

    ‘You’ve probably never smelt a fragrance that has real oud in it. None of these oud fragrances have oud. ‘Oud’ has become a concept, like ‘oriental’ was a concept.’

    Oud has definitely become a genre of its own!

  5. AnnS says:

    What surprises me is this persistent use of oud in mainstream fragrances. I applaud the companies’ use of a more challenging note, but it also surprises me. Oud is not exactly easy to wear for a lot of folks. Is there some sort of oud light, like the defanged patchouli that is now ubiquitous?

    • BigslyFragrance says:

      You can try Jovan’s Out Intense, which is surprisingly good, considering the prices it is selling for now. It may be exactly what you are seeking.

  6. BigslyFragrance says:

    I wish someone would write a song with the lyrics, “what the world needs now, is oud, sweet oud.”

  7. ihadanidea says:

    Though you’re understandably sick to death of having to report on all these ouds for six straight years, I wonder – have any of them ended up being worthwhile? What’s your favorite oud, Robin?

    • Robin says:

      Not sure my opinions have changed since I wrote the Al Oudh review in 2009…see the link a few comments up. Which is not to say there haven’t been any good ones since then, but I kind of lost interest. I don’t mind oud as a “supporting player” but it’s pretty rare that I do more with a new oud fragrance these days than spray it on a blotter and move on.

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