Jennifer Lopez will launch JLove, a new fruity floral citrus fragrance for women, in October. It is reportedly her 20th fragrance. Per Ms. Lopez,
My message has always been love, whether it’s my music or my movies or whatever. It’s such a big part of who I am. We decided to call it JLove for that very reason, because it encompasses everything about me in one simple little word.
JLove was developed by perfumer Honorine Blanc. The notes include raspberry, pineapple, pink grapefruit, tangerine, coconut orchid, water lily, tiare, vanilla sorbet, white wood and skin musk.
Jennifer Lopez JLove will launch at Kohls, in 30 and 50 ml Eau de Parfum.