Quick note: there are currently only 2 people in line for the Monday Mail — if you were thinking of getting on the waiting list, now is a good time!
Fabio liked his 2011 Monday Mail experience so much that he’s back for more. He’d like to find a new Eau de Cologne for summer. It should be fresh, but also elegant and not overly sporty. He had that niche covered with the original Dior Homme Cologne (he loved its fresh and powdery classic feel) but it’s been reformulated and no longer suits him. He can spend about €130-150.
Here is what we know about Fabio:
He’s in his late 30s and lives in Milan, where he works in an office.
Fabio is “a very classical guy, sometimes old-fashioned, sometimes preppy, but definitely an elegant Italian”.
Fabio goes to the gym regularly, loves photography, squash and reading (Dickens and Tolstoy) and traveling when he can.
Fabio already wears Creed Green Irish Tweed (elegant, perfect for dinner out), Acqua di Parma Colonia Assoluta ( perfect for a Sunday out with friends when the weather starts to be warm, but he’s not sure it works on really hot, sultry days), Gucci Pour Homme II (nice subtle tea note and retro/70s feeling). His winter fragrances include Guerlain Habit Rouge & Coriolan, Chanel Antaeus, Burberry Brit, Ralph Lauren Polo Green and Lorenzo Villoresi Spezie.
Fabio dislikes gourmand fragrances, coffee notes, heavy mint notes, sweet base notes, and sometimes white musk annoys him.
Here is what Fabio had tried back in 2011:
Giorgio Armani Acqua di Gio: good, but too widely worn.
Versace Pour Homme: not unique enough.
Dolce & Gabbana Light Blue: too fresh.
Newer experiences include:
Tom Ford Neroli Portofino: he really liked it, but not enough to justify the price tag.
L’Artisan line: too short lived.
What say you?