Superdry Neon Purple, Pink, Orange & Blue ~ new fragrances

Superdry Neon

British casual-wear brand Superdry has launched a quartet of fragrances for women: Neon Purple, Neon Pink, Neon Orange and Neon Blue.

Neon Purple (shown) ~ "A creamy ozonic fragrance with an intriguing blend of Fresh Figs, Green Leaves, Lily of the Valley, Cedarwood, Sandalwood, Dry Amber, Coconut, Tonka and Musks that merge to create a memorable, signature scent. The on trend fluro purple, embossed bottle with sleek outer packaging combine to reflect the attention to detail synonymous with the Superdry brand."

Neon Pink ~ "An oriental amber fragrance, with a rich and hypnotic blend of Bergamot, Pineapple, Galbanum, Water Fruits, Jasmine, Rose, Sandalwood, Vanilla and Musks that merge to create a wearable scent for the sophisticated modern woman. The on trend fluro pink, embossed bottle with sleek outer packaging combine to reflect the attention to detail synonymous with the Superdry brand."

Neon Orange ~ "A fruity citrus fragrance, uplifting and invigorating this light fragrance combines Mandarin Zest, Blood Orange, Blackcurrant, Orange Blossom, Pineapple, Cedarwood and Musks for a daily burst of citrus freshness. The on trend fluro orange, embossed bottle with sleek outer packaging combine to reflect the attention to detail synonymous with the Superdry brand."

Neon Blue ~ "A fresh floral fragrance, classic and elegant, no fragrance collection is complete without a flower based scent. Juicy Pear, Apple, Melon, Lily of the Valley, Petals of Jasmine and Musks form a delicate fragrance that is effortlessly feminine. The on trend fluro blue, embossed bottle with sleek outer packaging combine to reflect the attention to detail synonymous with the Superdry brand."

Superdry Neon Purple, Neon Pink, Neon Orange and Neon Blue are available now at Boots in the UK, in 40 ml Eau de Toilette, £35 each.

 (via boots)

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13 Comments

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  1. gosh, do you think their bottles are on trend or not?

    • Robin says:

      LOL! But I do actually like the little 40 ml cubes.

  2. lucasai says:

    Look at this colour! My eyes hurt just from looking at them. Size is a good move but those colours, no!

    • Robin says:

      I like the orange, which is odd because I don’t usually like orange.

  3. Emily says:

    Sorry, there is nothing about a “creamy ozonic” fragrance (called Neon Purple, no less) that sounds anything but revolting. I got queasy just reading that description.

    • Robin says:

      I can’t imagine creamy ozonic at all! But sort of curious.

      • sweetgrass says:

        I’m curious too, but pretty much because of the fig.

        I’m curious about Neon Pink as well.. but what in the world are “water fruits”?

        • poodle says:

          I was wondering about water fruits too. All that came to mind was cranberries because they flood the bogs to harvest them. I know that’s not what they mean but that’s what popped into my head.

        • Robin says:

          Watermelon, cantaloupe, etc. is my guess. (Calone, in other words)

  4. sunsetsong says:

    I am def not of the age group to whom the various Neons are aimed but will be sad if they are poor quality. As the bored and reluctant laundress of many Superdry clothing creations I can attest to the fabulousness of the fabrics. I will boldly go amongst the teens and trendies to spritz and report back. Even the fig. I do hate fig.

  5. AnnieA says:

    …so “Superdry” is NOT a UK antiperspirant brand..?

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