Trussardi will launch My Land, a new woody fougère fragrance for men, in September. My Land celebrates Italian elegance, and is for the man who travels the world but feels at home in his own city.
My Land was developed by perfumer Alexandra Kosinski; notes include bergamot, mandarin, lavender, violet, calone, leather, vetiver and tonka bean.
Trussardi My Land will be available in 30, 50 and 100 ml Eau de Toilette and in matching grooming products.
Update: per WWD, My Land is a "love letter" to the "oft-maligned" city of Milan.