Issey Miyake will launch Pleats Please, a new perfume honoring the Pleats Please fashion collection the brand established in 1989. The women's fragrance is meant to be playful, happy and optimistic.
Pleats Please is a fruity floral developed by perfumer Aurelien Guichard; notes include Nashi pear, peony, patchouli and vanilla.
Issey Miyake Pleats Please will be available in 30, 50 and 100 ml Eau de Toilette.
Update: additional notes include apple, sweet pea, cedar and white musk. It will launch in August, but will not reach the US until 2013.