Model and television host Heidi Klum will launch Shine, her debut fragrance for women, in September. Shine is a floriental, and was made under arrangements with Coty. According to Klum, “I wanted it to be sensual and feminine, but still luxurious and expensive-smelling — because I think there are so many perfumes out there that smell cheap and too sweet.”
Shine was developed by perfumers Aurélien Guichard, Jean Guichard and Olivier Pescheux; notes feature mandarin, pear, pink peppercorn, mimosa absolute, lily of the valley, sunflower, vanilla, tonka bean and musk cosmone.
Heidi Klum Shine will be available in 15, 30 and 50 ml Eau de Toilette ($17-35), and will be sold in mass market stores.