Avril Lavigne Forbidden Rose ~ new fragrance

Avril Lavigne Forbidden Rose perfume

Pop star Avril Lavigne will follow last year’s Black Star with Forbidden Rose, a new fragrance that calls on young women to believe in themselves.

Forbidden Rose is a fruity floral; the notes feature red apple, white peach, bourbon pepper, lotus flower, apple blossom, heliotrope, pomegranate, vanilla, chocolate and sandalwood.

Avril Lavigne Forbidden Rose will be available in 15, 30 and 50 ml Eau de Parfum and in matching body products. It is due to launch in July. (via cosmoty.de)

Update: see a review of Avril Lavigne Forbidden Rose.

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32 Comments

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  1. devilbunnies
    Posted on 28 May 2010

    Well… the ad picture didn’t make me laugh as much as the one for Black Star.

    • Robin
      Posted on 28 May 2010

      Looking forward to seeing the commercial for this one…

    • kaos.geo
      Posted on 28 May 2010

      She seems to have realized that spraying perfume on her face while having her eyes open and smiling with an open mouth is not such a great idea after all… :-)

      The bottle looks nice, but seriously this ads are all so frou-frou (even the typography)!
      The only one that, IMHO, really has it down pat is Gwen Stefani.
      Her offerings (talking from the packaging and branding side) are REALLY alligned with her image, or at least to what I perceive as her image. All celebrities should be contacting the company handling her marketing ASAP!.

  2. becca b
    Posted on 28 May 2010

    Ah, ha! A perfume with the word “rose” in its name….but no mention of rose as a note.

    Tricky, tricky.

    • Robin
      Posted on 28 May 2010

      I was wondering about that too…but perhaps there is rose and they didn’t list it (?)

  3. dewey eyed
    Posted on 28 May 2010

    A new perfume that calls on young women… to plunk down $35.

  4. miss kitty v.
    Posted on 28 May 2010

    Hee hee hee! Good to start out the day with a laugh. But I do like that bottle. “Calling on young women to believe in themselves.” LOL!

    • Robin
      Posted on 28 May 2010

      I like the bottle too.

    • Suzanne941
      Posted on 28 May 2010

      “Believe in yourself, girl!” By wearing a fruity-floral like every other teen in North America!

      • Dawnkana
        Posted on 28 May 2010

        How funny, I was thinking the exact same thing!

        Nothing says believe in yourself like a fruity floral!

  5. Posted on 28 May 2010

    I like Avril. And I think the bottle’s pretty, in that Gothic-mystical-potion sort of way.

    But anything with chocolate in it is a big NO for me, particularly after the My-Valentine-Date-tripped-and-smashed-the-roses-and-chocolates disaster of 100% Love.

    • Posted on 28 May 2010

      Didn’t Luca Turin Love that?

      • 50_Roses
        Posted on 28 May 2010

        Yes, he gave it five stars.

      • Posted on 28 May 2010

        I blame him for my disappointment. I blame him for Insolence, too. Urgh. Kill.Me.Now.

    • miss kitty v.
      Posted on 28 May 2010

      Oh, yeah–that one was the olfactory equivalent of eating soap. Yuck.

    • Robin
      Posted on 28 May 2010

      LOL! I really like 100% Love, but looks like I’m alone on that today.

  6. 50_Roses
    Posted on 28 May 2010

    I don’t like fruity florals, and won’t be looking for this, but I do notice that there is to be a 15 ml size. I hope this will become more common. In my experience, it is often hard to find bottles smaller than 50 ml.

  7. APassionateJourney
    Posted on 28 May 2010

    The bottle kinda looks like Elizabeth Taylor’s Gardenia

    • Posted on 28 May 2010

      And it reminds me of Anna Sui’s first perfume bottle, too. Purple glass, black rose.

  8. Posted on 28 May 2010

    I didn’t know she was still “big.” I thought she was “big” for about 5 minutes, ten years ago.

    Maybe there’s a Canadian fan base… ;)

    • soapyghost
      Posted on 28 May 2010

      Hence the perfume launch. It screams “Hey, I still exist!!” without the hard work of a new album

  9. SiameseCat
    Posted on 29 May 2010

    I find this surprisingly appealing. Normally I’m really snobbish about celebrity scents, but this Gothic look works for me. Her first one at least wasn’t unpleasant, and I like Sandalwood. If it doesn’t deliver, I still have Midnight Poison for a “Gothic feel” perfume.

  10. Posted on 29 May 2010

    The bottle looks like the offspring of Lancome Tresor in Love and Anna Sui.

  11. redscorpio
    Posted on 29 May 2010

    Hasn’t the world run out of celebrities who want to launch a perfume? I can only hope…

    • 50_Roses
      Posted on 30 May 2010

      Especially when the fragrances are all fruity florals! It is incomprehensible to me that people buy a fragrance just because a celebrity endorses it.

      I do admit to sometimes being influenced by the bottle and the name. I will not buy an expensive perfume for the bottle, but a cheap one I might. The name is more of a negative factor–I won’t buy a fragrance for the name alone, but I have been dissuaded from trying one because I hated the name. After all, someone might ask me what I am wearing, and I don’t want to have to answer with a name that is stupid or embarassing to say.

  12. Nile Goddess
    Posted on 30 May 2010

    Doesn’t the bottle look like Tresor in Love except in lilac and with the black rose on the cap rather than around the neck?

    The notes read like a fruit salad.

  13. miley2a_31
    Posted on 12 July 2010

    Do anyone know how much is Forbidden Rose in UK?

    • Posted on 12 July 2010

      Escentual.com carries the line if you want to check the price there.

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