Fifi Awards Semi-finalists 2010

Fifi Award statue

The Fragrance Foundation has announced the semi-finalists for the 2010 Fifi Awards, known as the “Oscars of the fragrance industry”. Note that some categories show more than 10 fragrances because of tied votes and some have fewer than 10 because not enough fragrances were nominated.

Each category will be whittled down to 5 fragrances at the Fifi Finalists Breakfast on April 23th; the final awards will be presented on June 10. The award statue is shown above.

And the finalists are:

Women’s Luxe (sold in over 250 doors)

Bebe Eau De Parfum
Benefit Crescent Row Collection
Chanel Cristalle Eau Verte
Gucci Flora
Leslie Blodgett Perfume Diaries Bare Skin
Marc Jacobs Lola
Queen Latifah Queen
Versace Versense
Michael Kors Very Hollywood
Yves Saint Laurent Parisienne

Men’s Luxe

Calvin Klein ck free
D&G Fragrance Anthology
Givenchy Play
John Varvatos Artisan
John Varvatos Rock Volume One
Yves Saint Laurent La Nuit de L’Homme
Lacoste Challenge
Diesel Only the Brave
Shiseido Zen for Men
Tom Ford Grey Vetiver
Usher VIP

Women’s Nouveau Niche (sold in 51 to 250 doors)

Issey Miyake a scent by issey miyake
Brooks Brothers Black Fleece
Bond No. 9 Astor Place
Viktor & Rolf Eau Mega
Narciso Rodriguez Essence
Guerlain Idylle
Jo Malone Vanilla & Anise
Prada L’Eau Ambrée
Nanette by Nanette Lepore
Natori by Natori

Men’s Nouveau Niche

Brooks Brothers Black Fleece
Bond No. 9 Brooklyn
Bond No. 9 Perfume
Six Scents Collage by 3.1 Phillip Lim
Six Scents Ende/Anfang by Damir Doma
Six Scents Solar Donkey Power by Henrik Vibskov
Six Scents Smell by Henry Holland
Six Scents Nicoll 17 by Richard Nicol
Six Scents Whiskey Caramélisé by Toga

Unique Boutique (Men’s & Women’s; sold in 50 or fewer doors)

Alford & Hoff
Maison Francis Kurkdjian Aqua Universalis
Gump’s Baroque Pearl
Guerlain La Petite Robe Noire
Halston Man Eau de Toilette
Halston Woman Eau de Parfum
By Kilian Back to Black Aphrodisiac
Tom Ford Private Blend White Suede
Histoires de Parfums Tuberose Trilogy
Victorinox Swiss Unlimited

You can find the other award categories at the Fragrance Foundation Facebook page.

See also: the Fragrance Awards page.

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23 Comments

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  1. ami
    Posted on 3 April 2010

    hi Natori, good luck : D

    • Robin
      Posted on 3 April 2010

      :-)

      I am rooting for the Prada, but the Natori is the other “best” in that list, agree.

  2. Flower_Skin
    Posted on 3 April 2010

    Gump’s Baroque Pearl amazing!!!!

    • Robin
      Posted on 3 April 2010

      Yeah?

      • ami
        Posted on 4 April 2010

        so you ‘gave it at least 2 more tries’ and still did not move you, right?
        : )

        • Robin
          Posted on 4 April 2010

          It did not move me, true! But said “Yeah?” more because I wasn’t sure what was meant by the original comment. Amazing scent? Amazing that it was chosen?

          • ami
            Posted on 5 April 2010

            oh I see. thanks Robin. I wanted to check this, and was waiting if you had any further comments, but finally had to realize TPC did not have it, so end of the story : )

          • Robin
            Posted on 5 April 2010

            Oh, gotcha. I thought it was a well made, pretty scent with really fab packaging (the outer box is way cool). Nothing amazing that I’d jump through hoops for though.

  3. jonr951
    Posted on 3 April 2010

    Bebe? Alright i guess. Im not in luv w/ any of the luxe finalists. Id pick Parisienne though. Ck Free, Play, & Challenge? Gross. If Play Intense were nominated than Id go w/ that one. Artisan should win in that category. Prada Ambree no doubt!! I LOVE IT! I havent tried any of the mens niche or unique. : (

    • Robin
      Posted on 3 April 2010

      In women’s luxe, I’d pick Chanel Cristalle or Parisienne. Men’s luxe: JV Artisan, no doubt. The Unique Boutique list is kind of weird, don’t even know what I’d pick.

  4. eckerd
    Posted on 3 April 2010

    For the Unique Boutique I would vote for the Killian Back to Black. It is one of my favorite tobacco scents. It was also the 1st high end scent that my friend really wanted to acquire a bottle of. I’m also a huge fan of Swiss Unlimited. I use the fragrance and the shower gel and it never fails to amaze with it’s longevity and quality.

    • Robin
      Posted on 3 April 2010

      I really need to go try the Swiss Unlimited!

  5. maggiecat
    Posted on 3 April 2010

    Someone actually likes Very Hollywood? I love Michael Kors designs but haven’t yet been able to sample any of his perfumes without sneezing and backing away quickly. Parisienne was fun, and I enjoyed the Prada…and of course the Chanel! And good luck to MFK’s Aqua Universalis!

    • Robin
      Posted on 3 April 2010

      Someone must like it, LOL…

      Would be cool if FK won.

  6. Philippe
    Posted on 3 April 2010

    There’s something I do not undersant about those awards. It’s supposed to be the Oscars of Fragrance Industry, but the perfumes in Women’s Nouveau Niche aren’t impressive. Where’s L’Artisan? Or Serge Lutens? Or Annick Goutal? Or or or….?

    • Robin
      Posted on 3 April 2010

      Well first off, companies have to enter, and I don’t know if either Annick Goutal or Serge Lutens or L’Artisan entered.

      Second, as we all know, the very best movies don’t always get nominated — or win — the Oscars. Sometimes the crowd pleasers win instead. Same thing here, which is why I’ve always thought the Oscars reference was apt.

  7. Posted on 3 April 2010

    How and when do they announce who and which blogs are finalists and/or winners for the Editorial awards?

    • Robin
      Posted on 4 April 2010

      Joe, so far as I know, they are not doing blog awards this year — at least, we were never told about it (and last year, we were) and there is no mention of blog awards for 2010 on the Fragrance Foundation website, I don’t think.

      • Robin
        Posted on 9 April 2010

        Correction — they are apparently doing a blog award this year. We were not asked to apply, oh well!

  8. Royal
    Posted on 4 April 2010

    Go go Grey Vetiver! :D The mens Nouveau Niche is very underwhelming though … only three houses?

    • Robin
      Posted on 4 April 2010

      It’s really weird that the whole six scents collection is there.

  9. Zazie
    Posted on 4 April 2010

    Ohhhh! For once I find a fragrance to root for in these Fifi awards: Jo Malone Vanilla & Anise. I do not like vanilla solinotes, but this was really cleverly done. I am sure it won’t win, but it makes a stunning layering tool IMO, and the anise just works!
    (I usually don’t like that note either!)
    If a bottle fell into my lap, I would be happy to wear it/layer it!

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