Maison Martin Margiela, the fashion house named for the Belgian designer, has launched their debut fragrance, Untitled.* The new scent was created under the auspices of L’Oreal.
This perfume includes of course the codes of the brand, while cultivating its personality. Based on green floral notes, we can smell galbanum, boxwood, mastic, incense, bitter orange … as if they had been gathered after the rain.
Additional notes include jasmine, cedar and musk.
Maison Martin Margiela Untitled will be available in 30, 50 and 75 ml, concentration unknown. It is expected to debut at Colette in Paris next week, elsewhere in March. (quote via newsletter from colette.fr, additional information via vogue.fr)
* Martin Margiela himself no longer works there. The house is majority-owned by Diesel.
Update: Martin Margiela Untitled was developed by perfumer Daniela Andrier. (via independent.co.uk)
Another update: see a review of Martin Margiela Untitled.
37 Comments
Read more about commenting at Now Smell This.
haha, there’s that boxwood again! it sounds sniff worthy to me (being someone who is on team boxwood lol) but they named it “untitled” – really??
I do like green florals, so looking forward to this one (assuming it ever gets to the US).
And yeah. Untitled.
Didn’t we just decide that Boxwood could have a “urinous” note? and then add some sweaty ole’ cedar……yeow! I’m scared and curious all at the same time! And the bottle is kinda cool. It reminds me of an old fashioned metal milk can. (at least the shape) plus I like the look of the cool , creamy, white and the pale peridot juice ( I assume that’s the juice we see?)
I don’t think there are any fragrances made with any sort of “real” boxwood, so I don’t think that matters.
Smells delicious to me. I do need to round up some real boxwood and see what all the fuss is about, because I can’t remember smelling it directly.
Daisy and others: note that Mandragore also apparently has boxwood, just so you don’t get too askeered when you see the note.
Just wish I knew about the price point; I’m always excited to see 30ml bottles.
The 30 ml bottle is supposedly 55 euros, but we’ll have to wait to be sure when it goes up at Colette.
55 euros is around $80 USD before shipping and foreign tranaction fees…..so um, yeah….pricey.
Darn! This sounds pretty, but that’s a pretty penny!
What worries me is the “as if they had been gathered after the rain” part as that leads me to wonder if they’re making this very ‘fresh’ and ‘clean.’ Other than that, the notes sounds great.
Yeah, I wondered about that too.
The Belgians have a good humor, always had.
Sounds like a sharp, bitter green….right up my alley! And after the rain doesn’t worry me too much; it seems to me (with the usual disclaimer about my horrid memory) that MH Fleurs de Bois said something similar, and it’s not “fresh!” in the least.
I love sharp bitter green! We can hope.
Have you tried the MH?
No. I did try their older Eau de Vert, but didn’t love it.
From the new perfume entry for MH FdB: Fleurs de Bois was “inspired by an English garden with dewy grass, fresh rain and floral notes”. Yep, continuing to hope here.
Yeah, “after the rain” never bothers me unless it’s in a BBW product.
Otherwise, it makes me think there’s a dewiness about it rather than being heavy or cloying. Fleur de Bois is really nice. There are so many MHs that I get VERY confused, but I definitely like Fleur du Matin as well.
Sounds like it could be good, even though I’m not a fan of super-green fragrances. I’m skeptical, though, since Martin Margiela himself obviously had nothing to do with this and was himself cool to the idea of a fragrance by the Margiela brand…
Not sure that matters to me, although I’m sure it will to some. If it’s a good scent though, I won’t care what designer name L’Oreal slaps on it.
I liked the idea of something untittled. Clean on the bottle and on the name, it leaves your imagination to focus clearly on the fragrance itself, it doesn’t bring you false expectations about wonderful paradises that 90% fragrances seems to promise today.
I think we’ll have a minamalist green floral incensy slighlty soapy, considering who is the perfumista behind the fragrance. I can only expect ansiously to try this one.
I love Daniela Andrier — very happy to see she is the perfumer.
Yay for another green floral. There seems to be quite a few of those lately what with Kenzo and AG among others. Sounds promising.
Yes, it’s a trend.
Fashion blogger Susie Bubble did a pretty thorough write up of some kind of launch event they held for it (and invited fashion bloggers to..), here if anyone is interested: http://www.stylebubble.co.uk/style_bubble/2010/01/sniffing-mmmmmmm.html
Thanks!
I guess after “A Scent” by Issey Miyake, the next natural step would be “Untitled”.
Exactly!
That Juice color to me Positively SCREAMS “Climat” by Lancome! is it just me????
Any Matter… sounds like it will be something worth getting a whiff of definitely!
I didn’t think of Climat in particular…there are plenty of other fragrances with green juice. But do agree it sounds worth trying!
Well this one just appeared on the Colette website and since it was calling my name, i had to order………if i recall correctly the Gobin Daude Sous Le Buis (my Fav) has boxwood in it also…..but i am also a huge fan of green fragrances…i am definitely looking forward to trying this one.
Let us know how it is!
Didn’t have a chance to try this today (next time I will) but saw it displayed in the window of Selfridges London. It’s exclusive to them:
Maison Martin Margiela told us [Selfridges] of the new scent, (untitled), “For this first perfume, we would like to explore a ‘green trail’, simple and natural. This will be an olfactory flash. What follows will be all the more textured, feminine and almost sensual.”
The 30ml bottle in the display looked very cute for it’s size.
Nice, thanks!
I pre-ordered this completely unsniffed, mainly because I love Margiela and The Times ran an intriguing article about the composition of Untitled . The article was accurate…this is a complex scent, and I’m still trying to figure out if I love it . On me, there is a “dirty” undertone that disturbs me, reminiscent of mildew and ashes, but not the “sweet” mildew mentioned in the description….it’s more like humid, un-air-conditioned house-dirty socks mildew. On a positive note, the green and linen notes are wonderful and the sillage is nice. I’m not ready to make a call on this because people like the way it smells on me. It is mysterious.