Perfume coverage in the November issues of Allure, Details, Elle, Glamour, GQ, Vogue and W, and please comment on any fragrance-related coverage you’ve seen in other fashion & beauty magazines:
Allure
Cover: Kristin Stewart.
Scent strips: Marc Jacobs Lola, Miss Dior Cherie, Elizabeth Arden Pretty, Yves Saint Laurent Parisienne, The Body Shop Love Etc
Editorial coverage:
The Beauty Reporter includes Dolce & Gabbana’s Rose The One (“singularly gorgeous”) in the “Editor’s Favorites” (p. 50), and the “Smell This” feature in which random passersby comment on a fragrance features Giorgio Armani’s Idole d’Armani (p. 54). “Shopping Malle” (p. 60) is a short blurb about Frederic Malle’s new boutique in New York City.
“50′s Scent” is a short interview with rapper 50 Cent about his new fragrance, Power. (p. 92)
“Cold Comfort” is an article about 14 fashion and beauty essentials; #11 is “A Spicy Scent” (p. 132)
Details
Cover: Adam Lambert
Scent strips: Giorgio Armani Code, Gucci by Gucci Pour Homme, Yves Saint Laurent L’Homme
Editorial coverage:
“Scentheads: When you can’t get enough cologne” by Kayleen Schaefer: “Their arsenals are roughly the size of a serious DVD collection. Chris Fisher, 39, a tech executive in the San Francisco Bay area, owns 250 bottles…and once flew to Rome specifically to visit the renowned Italian perfume shop Profumum.” ( pg. 82)
Elle
Cover: Renée Zellweger (there are five different covers this month)
Scent strips: Burberry Brit, Yves Saint Laurent Parisienne, Vera Wang Bouquet, bebe Eau de Parfum
Editorial coverage:
Elle Beauty News: “Air Supply”, Elle apparently thinks the assessment: “Mmm…dryer sheets,” is a compliment in a piece on Daphné Bugey and A Scent by Issey Miyake, (pg. 214)
“Man, Eau Man,” by Mary Bullock, From ‘clean-cut jock’ to ‘brooding sex god’ when it comes to men’s scents, there’s a message in every bottle. Question is, will she like it. (pg. 234)
Glamour
Cover: Scarlett Johansson
Scent strips: Britney Spears Circus Fantasy, Donna Karan Cashmere Mist, Prada Infusion d’Iris, Vera Wang Bouquet, Yves Saint Laurent Parisienne, Faith Hill The Debut Fragrance
Editorial coverage:
“What to Wear to Smell Really Good” includes columns and recommendations for smelling…Delicious, Un-Perfumey, All Girly or Super Sexy. Also included is Perfume for Dummies (how to test, put it on, store) and Where to spritz for…first date, second date, office, party. (p. 62)
GQ
Cover: January Jones
Scent strips: Sean John I Am King, Gucci by Gucci Pour Homme, Jean Paul Gaultier Le Male, Versace Pour Homme, Ermenegildo Zegna Colonia, Yves Saint Laurent L’Homme
Editorial coverage:
M:Grooming, “Dude, You’re So…Citrusy!” Totally baffled by the overwhelming number of choices at the cologne counter? Welcome to the club. The trick is to figure out the type of scent that works for you — woodsy? floral? earthy? — before hitting the department store. Scent critic Chandler Burr offers a handy guide. (pg. 72)
Vogue
Cover: Nicole Kidman, Marion Cotillard, Penélope Cruz and Kate Hudson
Scent strips: Chanel No. 5 Eau Première, Lancôme Trésor, Burberry Brit, Dior J’adore Eau de Parfum, Dior J’adore Cologne Florale, Yves Saint Laurent Parisienne
Editorial coverage:
“Follow Your Nose”: Erika Kawalek plots a perfumed holiday through the south of France. (pg. 152)
“Fit for a Queen” Prim, Proper, Sexy, Sweet: Nature’s Most Iconic Flower is Back in Bloom (rose-scented products, pg. 163)
W
Cover: Linda Evangelista
Scent strips: Prada L’Eau Ambrée, Dior J’adore Eau de Parfum, Dior J’adore Cologne Florale.
Editorial coverage:
“Gift Sweet: From candles for chronic shoppers to skincare for oenophiles, W picks the season’s perfect presents.” One I want to try — Royal Apothic’s An Edwardian Fireplace room spray. (pg. 93)
Note: I read Allure, and that’s it. Huge thanks to Cynthia for sending the information for Glamour, and to Kevin for all the rest!
39 Comments
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This is so helpful! Thanks to you, Cynthia, and Kevin for compiling all this for us.
Biggest thanks go to Kevin — he reads way more mags than I do!
Definitely – I only read Glamour.
C, I hope that didn’t sound like I wasn’t thanking you too! But Kevin obviously is the big mag reader among us
Oh, definitely not!
So glad to see scent strips reappearing in mags! No idea why they were AWOL in summer issues.
Everyone loves them but me
Really? You don’t like scent strips? Pourquoi?
They make the magazine smell (although they seem more “airtight” than they used to be) and they make it harder to flip through pages, and I don’t find them helpful to smell…there are fragrances where I loved the scent strip & hated the juice & vice versa. I rip them out and throw them away
R,
ditto on everything you said!
~T
I’ve got an odd one… the Nov. issue of “Cooking Light” has a one-page feature on “Scents of Style” (see p. 62). It features scents by Jo Malone, Benefit, Lancome and others. Sadly, they included no men’s scents… and I know plenty of men who cook!
Oh, that is odd…were there any fragrance ads?
No, I don’t think there were any fragrance ads. But the mag was redesigned recently, and it looks like they have a short beauty feature in each issue now.
Oh, that makes sense then.
Thanks for putting this list together, everyone. It is appreciated. I got stiffed on last month’s Allure since the copy I got only had three scent strips (DH snagged one but didn’t do the flip-through that I do when buying mags), but I am really curious to smell YSL’s Parisienne, and it looks like one could throw a dart at any random beauty mag this month and find it, so yay for that.
It does look like you won’t have much trouble finding it…
Still not very inspiring. What happened to Allure’s more in-depth coverage of perfume?
Hugs!
The best article this month sounds like it might be that one in Details about the “Scenthead”!
I just commented on that!
Yes! Details is as cool as!
I think I said months ago that I was going to write to Allure and complain. I guess I still need to do that. (Although not right now, as it would just be the Vicodin I’m on doing all the talking.)
Ok- I am a wrist-rubber. I’ve been wanting to try Prada’s Infusion d’Iris, so I will just have to make my way to the store today, flick through Glamour and commence rubbing! LOL.
Have fun!
I will try to remember this is on paper and not in a bottle.
That “Scentheads” article in Details sounds like it will be a good read!
Yes…wonder if it’s long or just a blurb though?
Well, I hope it’s an article. It would be cool to read about someone simpatico.
Exactly.
R/RD: it’s an article.
Thanks!
Ooh thanks for pointing out the “follow your nose” piece in Vogue! I am planning a perfume trip to France next year so it will be handy reading for me
Lucky you
Vanity Fair
Scent Strips: Viktor&Rolf Flowerbomb, Estee Lauder Sensuous.
Editorial Coverage: In the Fanfair/Beauty page, perfume news are predominant.
There is a small blurb abour Frederick Malle’s launch of a line of home fragrances this season (9 scents for the initial launch) with candles, diffusers and “rubber incense sheets” for degrees of saturation.
They also point out the launches of Eau Mega by Viktor&Rolf, and Yves Saint Laurent’s Parisienne. The only thing new to me is that they say that the bottle is “carved to resemble Paris’ maze-like streets”, and a still from the ad with Kate Moss, a rose and the Tour Eiffel as background.
And the cover is Penelope Cruz Flaunting her derriére… Classy! hehehehe
Thanks so much P! I read something about those “rubber incense” things but don’t really get it.
My Nov/Dec Fitness mag had a little editorial thing about how floral perfumes are supposed to sell better during tough economic times – they mentioned Avon’s In Bloom, MK Very Hollywood, Dior Diorissimo, Faith Hill, and Mariah Carey Forever. Blech … not sure what their criteria was for selection (ha ha – money, I’m sure).
Floral perfumes in particular? That’s weird, wonder if it’s true, and if so why that would be.
They said that floral perfumes make people happy and recall better times or something like that. I’ll have to look at the exact wording when I get home.
Interesting. I really don’t pay enough attention to trends to know. Would have guessed foody/comfort things would be in during a recession.