Strange Invisible Perfumes Epic Gardenia, Aquarian Roses & Urban Lily ~ perfume review

Strange Invisible Perfumes Aquarian Roses, Epic Gardenia & Urban Lily perfumes

Epic Gardenia, Aquarian Roses and Urban Lily make up the new spring floral trio from all-natural brand Strange Invisible Perfumes. I love many fragrances from Strange Invisible Perfumes, but it isn’t exactly my “go to” brand for pretty-girly-spring florals so I was very curious to see what they’d do with these traditionally feminine floral notes.

And I was extra extra curious because I was keeping my fingers crossed that Epic Gardenia would turn out to be a reprise of their gorgeous but gone Lady Day fragrance. Alas, no: as March has already pointed out at Perfume Posse, it’s no such thing. The top notes are a bit heady and indolic, with a strong undercurrent of green, but that stage doesn’t last long; after that, it’s nearly but not quite sheer, and the “gardenia” — bearing in mind that gardenia is very difficult to extract, and so this perfume, like most gardenia perfumes, doesn’t contain any “real” gardenia — is a bit less gardenia-ish and a bit more mixed jasmine-ish floral. The base is a slightly earthy plant-based musk. Gardenia in perfume rarely lasts so there’s no point in going on about it: that’s just how it is. Lady Day makes up for it with a gorgeous, long-lasting sandalwood dry down. Epic Gardenia, while it goes right on being pretty (and has reasonably good lasting power), simply doesn’t hold my interest in the same way, although I’d probably have liked it better if I hadn’t tried it next to Lady Day. If you’re not pining for Lady Day, do try Epic Gardenia; if you already have, do comment.

Aquarian Roses is the only one of the trio that is overtly unisex. It’s sharply green and herbal in the opening (the Strange Invisible Perfumes description: “Crisp aquatic notes of wild roses brighten a warm sea of marjoram and sandalwood”) and only slightly less sharp in the dry down: this is an extremely vegetal fragrance. The rose is hardly noticeable in the early stages; later, it’s a bit stronger, but it isn’t a rose-heavy perfume at any point, and it doesn’t change dramatically after the first 20 minutes or so. In style and feeling, it reminded me very much of the line’s Musc Botanique, in fact, I’m pretty sure Kevin would hate this one just as much as he hated Musc Botanique, and likewise I am hard pressed to pick which one I like best: they’re both wonderful, and the lasting power is excellent. If I could have one full bottle from the trio, this would be my choice.

From what little I’ve read, Urban Lily seems to be the early favorite. Like gardenia, lily of the valley does not lend itself to extraction, so this is another stylized interpretation; still, I think I’m the odd one out here: I simply don’t get it. Urban Lily smelled vaguely of “green” and “flowers” (nothing like lily of the valley to my nose, but pretty enough) to me for about 15 minutes, then it smelled like not much of anything other than vague, nearly bland flowers over a paler version of the plant musk from Epic Gardenia. March talked about how “an hour or two later it morphs into an utterly different scent, a honey-hay-beeswax smell with a hint of something peat/leather like narcissus”. I gave Urban Lily five tries but it stubbornly refused to morph into anything so interesting as that — perhaps there is something in the dry down that I can’t smell? It was easily my least favorite of the three.

Strange Invisible Perfumes Epic Gardenia, Aquarian Rose and Urban Lily are available in 7.5 ml Parfum ($210) or 50 ml Eau de Parfum ($175); for buying information, see the listing for Strange Invisible Perfumes under Perfume Houses.

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40 Comments

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  1. Aimee LOndee
    Posted on 28 April 2009

    Thanks so much for the reviews, Robin! Also, I am so thankful that you re-activated the custom google search. I use it ALLL the time, so thanks!
    I can only comment on Urban Lily, which I was so excited about, and I have tested it several times now: revolting is the only word I can use to describe it on my skin. I really don’t use that kind of description often at all, but it smells more like moldy cement than flowers, to me. Yikes, I know! Really weird. I think I have a strange perception of some natural ingredients. Some floral extractions have a similar visceral/nauseating effect on me. I wonder if others have such reactions.

    • Robin
      Posted on 28 April 2009

      Glad it’s helpful — tell me, do you think the custom search works as well as it did on the old site? I’m not sure it does, would love to hear another opinion.

      And hey — revolting! I wonder if Kevin will feel the same? I do think it’s the musk base you’re objecting to, and he had pretty strong words for that too (“herbal perfume oil has been spilled onto a damp, used washcloth that’s been balled up and “lost” at the bottom of your laundry hamper for a week”)

      • Posted on 28 April 2009

        Oh, gack! What a mental image! I’m laughing my head off.

        • Robin
          Posted on 28 April 2009

          Lovely, isn’t it? LOL…

          • Daisy
            Posted on 28 April 2009

            Aye, but that sort of description, it’s so, so Kevin, don’t you think?

      • Aimee LOndee
        Posted on 29 April 2009

        Ha, Kevin’s description is perfect. I think we’re on the same wavelength with the SIP vegetal musk. That stuff is just. wrong.

        Re: the google search… well, it is kinda annoying that you can’t enter a new search on the same page as the search results. You have to click back to the home page to enter a new search.

        Also, this little procedure is, as we say in software, suboptimal (har!): when you do a search, then you limit it according to, say, just the perfume blogs, then you select one of those search results, you read that, then you hit the back button–most of the time your limiting selection hasn’t stuck, so you see the default unlimited results again.

        Hope the feedback is helpful on the search, Robin! Cheers!

        • Robin
          Posted on 29 April 2009

          Very helpful, thanks! Don’t know how much I can fix…some of those seem to be functions of hosting the search on the site instead of at Google. Agree it’s really annoying that you don’t keep the search box at the top of the page — that bothers me too. Maybe I’ll go back to hosting the results at Google.

  2. krokodilgena
    Posted on 28 April 2009

    “Epic Gardenia” reminds me of ~*~*EPIC FAILZZZZ*~*~
    it’s not a very good name…

    • Robin
      Posted on 28 April 2009

      You’re just complaining about the name, or you didn’t like the scent either?

      • krokodilgena
        Posted on 28 April 2009

        I haven’t tried any of them
        but “epic” is really common internet speak nowadays, so I think it should be avoided in perfume names

        • Jessmoberry
          Posted on 28 April 2009

          As a woman who spends as much time on videogames as she does on perfumes, I have to say I chuckled at the name.

          Names, unless absolutely disgusting, have never weighed on my decision to buy a fragrance. I do think though it was a little pretentious to call the thing “epic” though – why not just go ahead and name it “Best Gardenia Ever In The Whole World, REALLY”?

          I’ve not had the chance to try Lady Day, so I will look into this Epic Gardenia. I’m sad to hear Aquarian Roses and Urban Lily sort of missed the mark, though; they sounded interesting.

          • Robin
            Posted on 28 April 2009

            LOL…I suppose it’s a little over the top, but then, so are many perfume names — I hardly notice any more!

            But hope you didn’t misunderstand me — I loved the rose, and many others loved the lily.

  3. Lavanya
    Posted on 28 April 2009

    I need to try these at some point..I managed to drag my husband a while ago to their Venice Beach Boutique. I remember liking quite a few, tho’ the only ones I remember are magazine street and Vine. Magazine street was too ‘pretty’ and not interesting enough for me at that time, though I did like it. Vine was very interesting. Lately,I have been in the mood for pretty (I am , much to my surprise, enjoying my sample of Bond No. 9 Westside which I didn’t love when I first tried it) so I might like Urban Lily? Must make another trip.

    • Robin
      Posted on 28 April 2009

      I really like Magazine Street, but my favorite from the line is probably still Black Rosette, which is not exactly pretty. Also love the Musc, which isn’t exactly pretty either!

      Lady Day was pretty, and I do understand they’ll make it for you custom if you’re willing to pay.

      • vinery
        Posted on 28 April 2009

        I love Black Rosette too, but my favorite of this line is Persica. I’s a few stems of wonderful lilac in a vase on the diing room table, with ray of sunshine hitting them. Not a bit of dampness like tht old scrubber, En Passant.

        • Robin
          Posted on 28 April 2009

          LOL — watch who you’re calling a scrubber! (j/k, sort of)

          I have tried very nearly all of the SIP line, but Persica is one I *haven’t* tried…will have to try to find some!

        • Suzanne941
          Posted on 29 April 2009

          Am learning on this site sometimes it’s not just me…I scrubbed En Passant too! I liked their Magazine St a lot; too bad it only lasted about 5 mins on me. I like a little more bang for my perfume buck.

          • morgstress
            Posted on 30 April 2009

            I got a sample bottle of “En Passant” a few months back. Sprayed it on myself in our bedroom and loved it, as I’m a big lilac fan. But, true story, I came downstairs and went to pet my greyhound. She smelled my arms intently for about 10 seconds and then ran away from me, cowering! She would not come near me until I had scrubbed my arms AND sprayed another heavy perfume over the offending “En Passant”. I hated to give it up, but sent my sample to my mother.

      • Lavanya
        Posted on 28 April 2009

        I meant Black Rosette – not Vine..(I was thinking of black winey roses and typed Vine instead of Black Rosette..lol..Vine, I remember, smelt like bubblegum on me)

        • Lavanya
          Posted on 28 April 2009

          Which means- I remember(or atleast think I remember) Vine too..I tried all of them in the span of few hours. Must revisit. The only one I revisited was Magazine street (sample of the EDP from beauty habit)..

          • Robin
            Posted on 28 April 2009

            It’s hard to try so many scents so quickly! I wish they sold sample sets from the SIP website since Beautyhabit doesn’t have the whole line.

          • Robin
            Posted on 28 April 2009

            Ack…but actually, maybe they do! I haven’t checked lately so shouldn’t have implied they don’t sell them.

  4. Posted on 28 April 2009

    Magazine Street is beautiful. From this trio I liked Urban Lily the most, even though its not exactly like lily of the valley, I can understand the connection. Black Rosette is nice too, but haven’t tried on my skin yet. I just got a sample package yesterday night so I can try it though :-)

    • Robin
      Posted on 28 April 2009

      A, I keep swearing I’ll buy Black Rosette if they make it in an EdP, and if they ever do we’ll see if I’m actually willing to put my $ where my mouth is ;-)

      • Posted on 28 April 2009

        I’m very certain they had the EDP in the store though! I sprayed it on the blotter strip.

        • Robin
          Posted on 28 April 2009

          It isn’t on the website though…and could swear someone told me all the testers in the store were EdPs, even for those scents only sold in extrait? But I’m not sure.

          • Posted on 28 April 2009

            I remember the SA at the boutique telling me that too..but that was a while ago- and since then I think they have introduced a lot of the scents in the EDP form

  5. Joe
    Posted on 29 April 2009

    Lady Day sounds like it was quite a thing to experience.

    You make Aquarian Roses sound nice, and I’ve been curious about Black Rosette, but SIP is one of those lines that I just haven’t lusted after at all. I was sent a sample of Fair Verona recently; I just dabbed a bit on again and it’s nice enough but again, not something I *must* have, especially at those prices. But I really appreciate their craft and am always happy that someone is making naturals.

    • Robin
      Posted on 29 April 2009

      Fair Verona is nice but not one of my favorites, and I don’t think it is necessarily a good introduction to how unusual some of their scents are…not that you need another spendy niche brand to love, mind you!

  6. Jeremy
    Posted on 29 April 2009

    I have to say, the SIP store in Venice is a wonderful experience. Even if you’re not a fan of their creations the woman who is generally there (Nicky) is so friendly and awesome – I once spent 2 hours there just sitting with her and sampling every one of their perfumes. She sent me home with a sample of Atlantic and Magazine Street. The Atlantic I loved at first – I swear it was what I thought I wanted to smell like forever – but somehow after a few days I no longer thought that! Magazine Street really grew on me and after both vials were gone it’s that one that I actually miss the most. The prices…. oh the prices… but still after that experience I will be back to buy some day, as it was really one of the first perfume stores that I’ve been in where I felt like enjoying the perfumes was even more important than buying right away.

    • Robin
      Posted on 29 April 2009

      How nice — would love to visit the shop!

      The prices for the perfumes are high, but these days the prices for the EdPs don’t seem so outrageous to me…not all that much higher than other niche brands, and comparatively cheap in comparison to other natural brands.

      • Jeremy
        Posted on 29 April 2009

        You are right, the prices are not so bad in comparison to others in it’s class (niche, natural). I admit to frequently being scared away from whole lines when I see the price tag, not just SIP’s! My biggest splurge was on a bottle of Silver Mountain Water from Creed ,and then I realized there’s so many great perfumes under $100 that I haven’t tried, that I should seek those out more first before another splurge :)

        • Robin
          Posted on 29 April 2009

          Well, me too, but SIP seemed scarier when they started out w/o the EdPs, and I also think they’ve maybe kept their prices steady while others have raised them…at any rate, they used to seem outrageous to me a few years ago, now it seems normal.

  7. raluca
    Posted on 29 April 2009

    1. Why do you say that gardenia might not be “real” in Epic Gardenia, if they are “all naturals” niche? This means that Crystal Noir from Versace, which vanted to be “headspace” extract, was a mere fantasy?

    2. Talking about extracts difficult to obtain, I wonder why there are so few perfumes containing linden tree flowers (Tilia cordata) or acacia (Robinia pseudacacia). Both have strong perfumes and grow easily.

    3. There could be an entire discussion about the link between the bottles and the perfume. The bottle has the strongest impact on the definition of a perfume, because smell has no eyes, therefore we associate the sensation with a colour or a visual image. (for example Kenzo indigo is realy indigo, and Loulou Blue was really blue, even though that’s absurd. Those three bottles from SIP don’t say anything, are ugly and contrast the juice with the label in a medicine manner.

    • Robin
      Posted on 29 April 2009

      They are using other natural materials to create a gardenia accord. Headspace technology is used to create synthetic aromachemicals that mimic natural materials.

      Linden is not all that rare in perfumery. Don’t know about acacia.

      The bottles are utilitarian…and not sure in the natural, hand-crafted niche that people care so very much.

  8. JAntoinette
    Posted on 29 April 2009

    Robin, I had the same experience with Urban Lily. I looked up my own notes, where i said ” pale, creamy lily and something green”. That’s about as in depth as I went as I lost interest. No interesting dry down for me either.

    • Robin
      Posted on 29 April 2009

      Good, glad I’m not the only one! Did you try the other 2, and what did you think?

  9. Posted on 29 April 2009

    Hi Robin,
    I really like Epic Gardenia. Typically when things go musky, I get turned off, but this one works for me, and lasts all day! I think the woods are very well blended so the musks don’t become too overbearing. For a gardenia that stays very true throughout with a hint of woods you ahould really try Ajne’s Fleur Blanche. I’d be very curious to hear your opinion. I’d be more than happy to send you some!

    ~T

    • Robin
      Posted on 29 April 2009

      Thanks, will dig through & see if I have a sample of that!

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