Wholearth No. 4, No. 7 & No. 10 ~ new natural perfumes

Wholearth perfume"Environmental lifestyle expert" Danny Seo has launched Wholearth Beauty + Bath, a new eco-friendly line including 3 certified-organic perfumes:

Wholearth No. 4 (shown) ~ "calming notes of bergamot, coriander and orange blend with the freshness of rosewood and lavender and hints of vanilla and patchouli"; additional notes include benzoin.

Wholearth No. 7 ~ "anise, bergamot and basil mix with rich spices, fresh florals and powdery sandalwood to create a warm, confident scent"; additional notes include mandarin, lavender, sage, vanilla and vetiver.

Wholearth No. 10 ~ "crisp cassis, bergamot and citrus mingle with fruity peach and floral lavender, as tart ginger and fragrant rosemary create a refreshing finish"; additional notes include davana, mandarin, grapefruit, rose, ylang, neroli, and patchouli.

Wholeearth No. 4, No. 7 and No. 10 are available in 50 ml, concentration unknown. They can be found now at Anthropologie. (quotes via anthropologie, additional information via wholearthbeauty)

Shop for perfume

Parfums Raffy


Leave a comment, or read more about commenting at Now Smell This. Here's a handy emoticon chart.

  1. therabbitsflower says:

    They all sound promising, but 7 sounds the most appealing to me. Best part is I get an employee discount at Anthropologie through my boyfriend! I hope they have them in the store to sniff and not just online like some of their scents.

    • Robin says:

      Lucky you! And actually, the price is pretty darned good anyway, esp. for natural: $65.

  2. Dixie says:

    I’d love to hear what you think! (givemesomescents)

  3. boojum says:

    Nice bottle!

    • Robin says:

      I think it might be recycled plastic? But not positive.

      • boojum says:

        Even better. :) It makes me think of a large piece of quartz or glass tossed around Lake Superior, topped with a hematite worry stone.

  4. Joe says:

    The bottle looks like it could be great, though it doesn’t look as good on their website.

    Wonder if it’s really true as they claim that it’s “the first ever USDA certified organic Perfume Spray.” Great business concept though; I wish the founder success.

    • Robin says:

      It certainly isn’t the first organic perfume, but I don’t know anything about the USDA-certified part — so perhaps it is!

  5. bity_9 says:

    very very nice ..

  6. Trish says:

    #4 had at me at coriander. Always curious to see how a perfumer is going to work with that, esp w/ vanilla in the mix. Have you gotten the chance to smell these yet?

    • Joe says:

      Trish, just FYI, if you like coriander, I recommend you order a sample of the D.S. & Durga scent by that name (see Kevin’s recent review of some of their other scents).

      • Trish says:

        Thanks for the heads up Joe! I have My Indian Childhood and Siberian Snow from that line (found them 1/2 off at a boutique in town). But they didn’t have the men’s…will have to check them out when I am in MYC this summer.

    • Robin says:

      Trish, no, I hadn’t even heard of them til last week.

      • Trish says:

        Me neither, will keep my eyes open next time I pass by Anthro :-)

    • mcosta says:

      I ordered all 3. I was really excited about this product. It failed to live up to the hype. They were all very simple without anything interesting. They were VERY sweet. #10 had a strong patchouli base. There was nothing special about any of them and they didn’t last long.

Leave a reply