The Fragrance Foundation of the United States has announced the finalists for the 2009 Fifi Awards, known as the “Oscars of the fragrance industry”. For each category, the original list of 10 semi-finalists is now whittled down to 5 (or more, in the case of a tie). Consumer voting begins on April 27; the final awards will be presented on May 27. And the finalists are:
Women’s Luxe (sold in over 250 doors)
Women’s Nouveau Niche (sold in 51 to 250 doors)
Men’s Nouveau Niche
Unique Boutique (Men’s & Women’s; sold in 50 or fewer doors)
You can see the other categories at the Fifi Awards page at MySpace.
US residents can enter a contest to win the best perfumes by becoming a Facebook friend of the Fifi awards before 4 pm on 4/29. Two Fifi Facebook friends will win a Fifi Top 10 Sampler Gift Bag (almost 100 fragrances) and one Fifi Facebook friend will win full sized bottles of the Top 5 nominees. (via press release)
See also: the Fragrance Awards page.
Update: many congratulations to Victoria of Bois de Jasmin, who won the Fifi in the Blog category for her article Scents of Cities : Kiev.