French ready-to-wear line Zadig & Voltaire has launched their first fragrance. Tome 1 La Pureté was made in collaboration with niche house Le Labo, and is meant to be the first of a series.
The story of an angel…this is the story of a fallen angel, an eminent rock ‘n roll symbol, so dear to Zadig & Voltaire. The image of the message of utopia was obvious, like an asexual dream for this unisex fragrance.
[...] A pure and spiritual fragrance, which wraps the soul and the heart in a delightful and innocent whirl. The pack (a book) and the bottle are white. The perfume is composed in the same spirit: patchouli oil, musk, milky blends. The silent combination of notes confers to Tome 1 La Pureté originality, sensuality and a unique diversity from heaven. (A-Wop-Bop Holy Spirit)
Additional fragrance notes include orange blossom, almond, vanilla and white musk.
Zadig & Voltaire Tome 1 La Pureté is available in 75 ml, concentration unknown, and can be purchased directly from the Zadig & Voltaire website. (quote via zadig-et-voltaire, additional information via madame.lefigaro.fr, fr.fashionmag)
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Ummm….what? Maybe it’s too early but that ad copy makes no sense to me. Or I’m just not chic enough to get it. C’est la vie.
I agree: the ad copy is a bit nonsense. On the other side, I really enjoy my few Z&V items – as a fashion house they are a bit too obvious but their cashmeres are flattering and smooth (apart their juvenile/rock prints which bore me to death), their leather jackets are so beautiful, I hope they managed to translate their easy to wear, urban, sunday feeling to the juice.
I’ve actually never seen any of their ready-to-wear line but I like your description, and the juice sounds worth checking out. I’m just wondering if it might be a bit too heavy for spring.
I may have to do some internet investigation of this new to me fashion house…
Angel of rock and roll is ghost obvious asexuality and dream of spirituality to breathe unisex. Clearly!
Lol! I was so glad to see your comment because that whole exposition was making me doubt my comprehension abilities. Maybe it was translated from the French like the Rosine ad copy? My interest is piqued though. Wondering how I’m going to sample this. Will TPC carry it?
I’m not chic enough to get it either, but whatever…I’d love to try this. For some reason it’s making me think of the Costume National 21, which I love..maybe just that they’re both in white, and “milky”.
I second the confusion, I don’t get it, but then I’m not very sophisticated either…..
I’ve been dying to try this. I wonder if it’s available in the London Z&V shops? Must phone and ask.
Do report back if you smell it! Would love to know about this one.
Yes it is! £65. I think I’m getting Costume National 21 vibes too…will report back as soon as I sniff it. (Not that my note-detection is anything to get excited about
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Cool! Le Labo does such a great job, I’d be surprised if it wasn’t at least interesting. Bottle looks nice too.
I never thought I’d see “rock ‘n roll” and “Voltaire” in the same sentence.
Live long enough, you see everything
Actually I used to listen to an “acid rock” outfit called Cabaret Voltaire, so not so far fetched for me.
OMG Cabaret Voltaire made my ears bleed! I must have seen them in the late 70′s…
They’ve had many incarnations and I believe the “band” is still around, although if you saw them I doubt it would have any members from the 70s. lol I listened to the mid-80s version. But yeah, they’ve always been a little rough on the eardrums.
Never heard of the brand before, maybe I live under a rock or something. But the fragrance sounds really really nice. Almond, vanilla, orange blossom, white musk? Holy cow, I think it’s making me HUNGRY!
They have a store in NY and Los Angeles…I wonder if they carry the fragrances there? I’d call them except it’s so early yet on the west coast.
I’m sure they’ll have the scents eventually if they don’t yet.
Apparently the box of Tome 1 Purite is “overdue” and suspected to be taking a long time in customs. But they weren’t sure of the price….I mean she had NO idea. hmmm….makes ordering from london look doable.
Hey, what’s the rush? It will get here eventually, & surely you’re not out of things to smell!
I’d probably find a reason to rush and type you a response but I’m too busy breathing into this paper bag….
LOL!
It’s the 2nd so I know ’tis not an April fool.
Did I miss “Le Prix Eau Faux 2009″?
I still await my decant of “Leopard Blossom”.
Prix Eau Faux (the real one) coming soon! Hopefully before summer.
Going to Paris on the 14th… will see this out for a sniff!
Lucky you!
I think Zadig sounds too much like “zaftig” — which merely means “juicy” in German but has the unflattering connotation in English. I wonder if that would have any subliminal negative effect on the line’s sales in English-speaking countries? Just musing out loud here.
And R, in reference to your comment above, I really need to get me some of that Costume National 21!! I’ve been dying for a sample for almost a year now.
Is “zaftig” really considered negative? I thought it was a nice way of saying “plump” or “nicely rounded”. I don’t speak German, but I am 3/4 German, so I’ve often used to refer to myself as zaftig. Wouldn’t be the first time I’ve inadvertently insulted myself, though. lol
No, no, not negative per se. I love the term myself. I think it sounds cute, kind of like “Rubenesque.” I could imagine a hip “plus sized” boutique called ‘Zaftig Fashions’ or something. I just think that in “the fashion world,” it’s probably not the image they’re shooting for. Like I said, I was thinking out loud because it’s what popped to mind. Like somone’s Aftelier/Afterlife thing yeterday.
I see what you mean, Joe. Yes, zaftig would definitely be an insult in the fashion industry. Just wanted to make sure I understood it correctly, so thanks for the reaffirmation. I’m really liking the name “Zadig”. Is it pronounced with the accent on the first or second syllable? I kind of like the latter because it sounds like “ya dig?” lol
I thought of “zaftig” immediately, too!
In Yiddish, which is probably where the fashion industry is borrowing from, “zaftig” can mean either “curvy” or “chubby.”
I am zaftig, too, and have never minded being referred to as such. Well, these days I am more uber-zaftig, but whatever. I was totally seduced by a guy who asked my friend “who is that zaftig woman over there?”
Yeah, zaftig would have been appropriate for me a couple years ago. Now I’m just “flabby” or any variation on “way outta shape”.
I’m co-signing the “flabby” description…
the french call it “flasque” (sp?). Or at least that’s what my french girlfriend called it.
I think we may need to start a ‘zaftig’ support group…
Joe, do try the CN 21, it’s nice.
I got their scented postcard yesterday.It smells really nice and fresh.The name suits it rather well.
Is it a very clean scent, then?