Estee Lauder Pure White Linen Pink Coral ~ new fragrance

Estee Lauder Pure White Linen Pink Coral perfumeEstee Lauder will launch Pure White Linen Pink Coral, a new flanker fragrance for 2006's Pure White Linen (and see also: Pure White Linen Light Breeze).

An utterly feminine, tender and peaceful fragrance that gently sweeps over the senses in soft waves, capturing the feeling of being by the ocean at daybreak.

The notes include Chinese berries, pink pepper, apple blossom, red fruits, jasmine, camelia, honeysuckle, cherry blossom, peony, sandalwood, vanilla and heliotrope.

Estee Lauder Pure White Linen Pink Coral is available in 30, 50 and 100 ml Eau de Parfum. It will not officially launch in the US until later in the year, but it can be found at several of the online discounters now. (quote via, additional information via

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  1. Anonymous says:

    So, this is the 5th flanker for the original White Linen? (I think White Linen Breeze was discontinued) I might give it a whiff, because I love heliotrope, but I have a feeling the berries and red fruits will be too much fruit for me… Hope I'm wrong!

  2. Anonymous says:

    I don't know…White Linen came out in 1978, and no idea what flankers they released before I started paying attention a few years ago…

  3. Anonymous says:

    I think they actually have two flankers: last year's Pure White Linen Light Breeze, and this year's Pink Coral. Pink Coral has been available here (Switzerland) for some weeks now.

    Though I usually am an amber-incense-spicefest-girl, I quite like both flankers. They are lighter and more transparent than Pure White Linen. Pink Coral is more floral and slightly sweeter than Light Breeze, but it's still not overly fruity or sweet.

    Pink Coral and Light Breeze are two very easy, very effortlessly wearable scents for those days when you just crave for something tha is not an awsome, complicated niche scent.

  4. Anonymous says:

    Hehe thank you for the review!

    My chemistry may be off with this one, but the merest sniff scratches my throat. I loved the light pink bottle and the little seahorse – so cute! But the juice is unbearable.

    Prague women love generic fruity florals and green tea colognes which makes PWL Light Breeze the most popular of the two. I owned the original PWL and got lots of compliments but it never grew on me. It is calm and clean as in fabric-softener smelling and better than the two flankers.

  5. Anonymous says:

    I'm not a WL or PWL fan…but glad to hear what it's like, thanks!

  6. Anonymous says:

    I feel like Peterman “Quick, to my archives!” I don't know what they'd released before WL Breeze in the early 90's, but I seem to recall that WL Breeze also had a flanker within a year or so (but I could be mistaken) But after WL Breeze, there's been Pure WL, Pure WL Light Breeze, and now Pure WL Pink Coral.

  7. Anonymous says:

    Sounds right — here's what they've got at Basenotes:

  8. Anonymous says:

    Scratchy – yes, that's a good descriptor; I have the same reaction to these.

  9. Anonymous says:

    Aldehydes are difficult if not downright impossible for me and I cannot abide the original White Linen, but I do not detect so much as a trace of them in Pure White Linen and flankers thereof. And I like them very much; as another post said, they're just very pretty, uncomplicated and easy-to-wear, without losing anything in the quality department. Some hectic days, the last thing I need is anything which requires a working brain to appreciate!

  10. Anonymous says:

    Still bemoaning the discontinuation of White Linen Breeze which was one of the very few fragrances I bought again and again. So I bought PWL Light Breeze. It's like people have described: uncomplicated, unobtrusive, inoffensive, great for daytime. I do like it but not as much as the original WLB. I wore White Linen on my first trip to Paris in 1994. Then on successive trips, I was working for a major fragrance house based there and wondered, “What was I thinking, wearing an American fragrance to Paris?” Well, no matter. White Linen is a very respectable American classic, and U.S. and French fragrances are just apples and oranges.

  11. Anonymous says:

    One EL I've liked is Pleasures – just a very pretty scent; easy to wear and no “scratchy” reaction when I've tested it.

  12. Anonymous says:

    Being a writer, I get a chuckle out of “White Linen Pink Coral” and wonder what the next one will be. . . Pure White Linen Pink Coral Slightly Impure Blue Water. . . .

  13. Anonymous says:

    Always good to have something uncomplicated to reach for!

  14. Anonymous says:

    Pleasures is a great scent…very underrated among perfumistas (like the rest of the EL line).

  15. Anonymous says:

    I know – I'm thinking maybe the folks that think the names up get paid by the word.

  16. Anonymous says:

    I am looking forward to trying this one. Pure White Linen is okay; very floral like Jessica McLintock. For us bottle collectors, it's interesting to note that the WL and WLB bottles have a clam shell, the PWL and PWLLB have a triton-like shell, and this new one has a seahorse!

  17. Anonymous says:

    Back in my cigarette smoking days (in the 20th century), I smoked Benson & Hedges 100's Deluxe Ultra-lights, and sometimes it was just easier to hand the cashier an empty pack rather than verbally request what I wanted to buy. Long names…

  18. Anonymous says:

    I love PWLLB; I've worn it the past few days. It's so fresh and wearable and I get compliments on it all the time. This one doesn't sound like something I'd particularly love, but it would look so cute in the cabinet next to PWLLB…

  19. Anonymous says:

    Didn't they put out a special Gwyneth Paltrow white linen?

  20. Anonymous says:

    Ah, will the seahorse force you to buy it?

  21. Anonymous says:

    LOL — sounds like everyone is going to have to buy it for display purposes!

  22. Anonymous says:

    I think that was just an LE bottle, not a new fragrance. And now I can't remember if it was WL or Pleasures? Something.

  23. Anonymous says:

    NO idea why I know this, but GP appeared in a PWL ad on a sailboat in white linen, and holding onto the handles of a bicycle with its wicker basket filled with white and pink flowers and cupcakes for Pleasures Delight. Wow, my brain absorbs the oddest things. . .

  24. Anonymous says:

    While I've really come to love the PWL for work (such a great discreet everyday scent!) I doubt i'll want this. Berries + vanilla sounds too much like a dessert/candy recipe to me.

    As mentioned; Pleasures is a really nice scent; the lily of the valley note is well done. Lots of compliments from both men and women when I used to wear that fragrance.

  25. Anonymous says:

    I think GP was a perfect model for the White Linen image, seeing her promote Sensuous was just. odd….

  26. Anonymous says:

    Ultimately it's always the scent that will make me buy. I'm not a fan of vanilla and sweet scents so the proof will be in the testing. Fingers crossed!

  27. Anonymous says:

    Pleasures always suprises me when I smell it…it's just so darned pretty. Dull name though, IMHO.

  28. Anonymous says:

    Oh no! Perfumista snobbery. I love Pleasures. The worst thing I've ever heard about it is that is smelled like expensive soap… well yeah!

    It's just the commercial availability of Estee Lauder. The city and country where I live and lived, do not have specialty niche frags. at the mall. Right now, it would take 3 hours to get to Kansas City, Mo.

    …You do the best with what you got.

    I don't care if I wear an expensive, niche, intellectual, or commercial fragrances, just as long as I think I smell wondrous.


  29. Anonymous says:

    I'm looking forward to Black Linen a beachy evening flanker. And how about White Linen Dirty Laundry, a little skanky franker?

  30. Anonymous says:

    …oops typo, and supposed to type that bit of silliness down below.

  31. Anonymous says:

    's OK, it was funny here!

  32. Joy says:

    The second I smelled Pink Coral, I thought it reminded me of some other fragrance. After a while I decided it must be Nina Ricci’s Premier Jour. Or is it just my nose – does anyone agree? In any case, I think Coral is a very wearable summer fragrance.

    • Robin says:

      I haven’t seen or smelled it yet! Did like the new Pleasures Splash set though.

  33. mel says:

    I smelled this last week and it does not remind me of any ocean. Its not a bad smell, but nothing exciting. I was disappointed in it. I might go back and try it again, maybe I was just having a bad day before.

    • Robin says:

      Not a big fan of White Linen or Pure White Linen…this one didn’t interest me, no surprise.

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