Benefit will introduce a new fragrance, B Spot, this summer. It will be the cosmetic line's second scent (Maybe Baby launched in 2003).
Erogenous zones are brought into play when Benefit launches its new fragrance, b spot. Aiming to awaken "seductive pulse points" the scent is a light, fruity, floral mixture of freesia, mango, blackcurrent [sic] and tangerine mixed with white orchid and amber.
Additional notes include peony, apple flower, watermelon, sandalwood and marine accord. The outer packaging will include a "body map" indicating where to apply the fragrance.