“What are you wearing?” I ask. “You smell so good.”
“I do? I’m so pleased,” 43-year-old Parker says, eyes wide, smile beaming. “It’s my genderless fragrance.”
This will be Parker’s third perfume when the as-yet unnamed scent hits stores, further proof Sarah Jessica the brand has meshed seamlessly with Sarah Jessica the actor.
— From an interview with Sarah Jessica Parker in The Star. Keep your fingers crossed!
Floris, one of the oldest perfumers in the world, will do one for just £2,500. I made an appointment with Shelagh Foyle, who is what Floris rather grandly calls its “perfumer laureate” (020-7747 3600).
— Lucia van der Post of the UK Times Online looks at “bargain” bespoke fragrance options.
15 Comments
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ok, I'm really curious about this new SJP scent, I like her and I think that if she had her way she'd come up with an interesting one. The real question is how far is Coty willing to go?
Yep, that is the question!
Are you reading The Star now, Robin? Ha! Just kidding.
It so bugs me that mainstream media articles make it sound like “genderless” fragrance is a 2008 innovation or something. Ooh, edgy! Genderless!
Actually, what I think is interesting is that SJP is even seen to have any appeal or pull among the “big target” demographic of 15- to 30-year olds. There's even all this talk about how well the movie might do considering that 35-year-plus women don't translate to box office bonanza. Still, four or five years ago, SATC was all the rage among the college-aged kids I work with, so if those kids are now 25-ish, I don't know what all this speculating about demographics is about.
SJP fragrances are big sellers, right? I think that would lend credence to the idea that she does actually does have “market appeal” among twentysomethings, right?
One last thing: not sure how willing the “average” man will be to wear an SJP scent — even a “genderless” one — unless it's bought for him by a wife or girlfriend.
This is the *Toronto* Star
Agree, and hate the word “genderless” anyway. Have never understood what the fragrance companies have against the word “unisex”, but almost none of them will use the term.
Gosh, everyone on earth seemed to be watching SATC. I hated it, so I know nothing.
And entirely agree on your last point, but then, most fragrances worn by men are apparently purchased by women, right?
I have turned my husband into a perfumista! He says he is going to come up with a more masculine name for men who are perfumistas. Now, if I can just influence my Dad, who takes pride in wearing a Dollar Store fragrance called Green!
I called my boss a “perfumisto” but he countered with “Perfumophile”, which I think sounds too perverted.
Yes, I know but you know that's what sells these day. Something funky and cool to say or do makes a huge statement.
I think “perfumeo” is used over at Perfume of Life. I don't know why I don't like that term. Agree about Perfumophile — not good!
I like perfumisto for a man.
Genderless sounds like 'non-existing' to my ears.
'Unisex' stands for something, for both men and women.
'Genderless' is like nothing at all.
I DO like perfumeo, it's romantic. How about his official name is Aroma ologist — aromologist or his street name is aromadog!
I always think it's 'perfumister'!
Good one Vanillagirl, you get my vote!