Apparently, it mixes Mediterranean herbs and fruits such as Bergamot orange and white tea with base notes from the Orient, which come together to produced [sic] an aroma of “confidence, equality, progress and efficiency”.
Oddly, it also smells a little like air freshener. One journalist at the press conference said the smell was so strong that he was practically overwhelmed and left feeling faint.
— the Catalan Socialist Party (PSC) launches their own perfume. Read more in the Guardian.
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And so it begins…Politics and Perfume.
Lets hope not! Politics (and religion) don't go with anything nicely – not even perfume.
**I'm taking my little comment down, I can see where it could offend. (always making jokes and keeping my feet in my mouth!)
What if…the American presidential candidates each launched their own perfume…. wonder how that would influence the elections …
Sorry people couldn't help myself..;-P
Think that this whole story is pretty awful..
Rose, your comment removed as requested
You never know
That is influencing people on another deep level. It seems so harmeless but it is not.
People will associate certain scents from daily life with a political institution, subconsiously.
Yes, they were spraying it at political rallies or something.
Gosh, I assume when I can't explain something, it is a sign I am right, LOL…it is when I have a really pat explanation that I'm probably full of it.
I should think it would be no easy feat for anyone to get the public to associate bergamot & white tea w/ a political party — those are ubiquitous smells. It strikes me as more likely to be harmful in the opposite way, that is, that it would trivialize the political institution.
I think I would enjoy sniffing just about *anything* that evokes Catalunya, and a bergamot creation definitely fits with that part of the world. Ah, Barcelona!
Just one more bit of evidence that Catalans are a truly evolved culture — they appreciate the importance of scent! Ha!
Trivialize politics… Perfumers are being compromised and that is what bothers me most.
HA — you are off on another subject entirely, methinks
I felt inspired by your review
Things are not always what they smell like.