Take a whiff. Maybe you’ve noticed — and maybe you haven’t, and this isn’t entirely by accident — that the world has lately become a more fragrant place. Westin hotels waft a blend of green tea, geranium and black cedar into lobbies; Sheraton has jasmine, clove and fig. Jimmy Choo stores smell of cardamom and ivy, while Thomas Pink opts for the tang of fresh linen.
— From Scent and Sensibility, a detailed look at scent marketing in today's New York Times. Did you know that the scent of jasmine increases bowling scores?
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Interesting! I stayed at a Westin last year and I remember wondering if they were piping in Bvlgari White Tea every time I wandered through the lobby!
K, yep! See:
http://www.nstperfume.com/blog/_archives/2006/3/28/1842923.html
Hilarious! I spent some time looking for a shop in the adjoining mall selling beauty products or home fragrance… I also spent some time wondering if I might be going mad!
SO glad I don't go bowling very often! :~D
I'm not much of a jasmine fan.
Love jasmine, can't bowl worth a d*mn